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6 Generations of Giving: Who Gives the Most and How They Prefer to Give

Nonprofit Tech for Good

By Michelle Kocin , Digital Marketing Manager at Sylogist Mission CRM – a donor management, fundraising, and volunteer management platform build for nonprofits and NGOs in the Microsoft Dataverse. Some of the primary ways they give include: faith-based giving, bequests and legacy giving, and in-person events and fundraisers.

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The 12 Nonprofit Tech TwtPolls of 2012

Nonprofit Tech for Good

Hardly thorough as a research method, the TwtPolls do however present some basic information about what trends were popular in 2012 and clues as to which #NPTech trends should be prioritized in 2013. December 2012 [1,295 Views] Have you viewed your nonprofits website on a tablet or smartphone? July 2012 [829 Views] :: True or False?

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11 Reasons To Fundraise In September, According To Google

TechImpact

Google analyzed donation-related searches, finding and increase of 30% from August 2012 to September 2012, according to a study conducted by Google and Millward Brown Digital. 20% of donors are more likely to be persuaded to give through online resources, as compared to direct mail. Image courtesy of Guide Creative.

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10 Ways To Segment Donors To Improve Nonprofit Fundraising Effectiveness

TechImpact

Image courtesy of Fundraiser Help. In another 2013 study conducted by Blackbaud found that “response and click through rates in nonprofit email campaigns declined by 16% and 18.7%, from 2012.” Direct mail. Fundraising Tech donors fundraising nonprofit nonprofit technology npTech' But what are donors looking for?

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Writing for Fundraising: Fundraising Appeal Writing Tips for Non-Profit Professionals

The Storytelling Non-profit

I’ve been writing fundraising copy since 2010. If there’s one thing that I’ve learned in 11 years of writing and millions of dollars I’ve raised, it’s that writing for fundraising is its own genre. And writing fundraising emails is its own wonky subgenre. Writing for Fundraising is a Process. Source stories.

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Three Ways Mobile Wallets Could Transform Fundraising

Nonprofit Tech for Good

We do already have the Google Wallet in beta, and the Isis Wallet, the Visa Wallet, and the PayPal Wallet are in the works, and many more mobile wallet services are likely to launch in 2012 – perhaps even the much-speculated Apple iWallet. The ideas below are merely speculative, but completely possible. Point of Sale Transactions.

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Six Tips To Kick-Start Your 2012 Fundraising

Care2

Is it time to make some resolutions for 2012, so you can raise more money in 2012? Encourage those who respond to your postal mail, telephone appeals, and special events to sign up for your email list – offer incentives like special content, matching gifts, and online premiums. Utilize the Google Adwords grants.

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