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Donations Decline for the First Time Since 2012, Fundraising Effectiveness Project Data Shows

NonProfit PRO

Donor dollars had been rising since 2012 — until now. The Fundraising Effectiveness Project released its full-year 2022 numbers at AFP ICON yesterday. And they weren’t good. Here’s a breakdown of the findings.

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4 Tips to Attract and Retain LGBTQ+ Donors for Your Cause

NonProfit PRO

The percentage of American adults who identify as LGBTQ+ has doubled since Gallup first began measuring it in 2012. And the younger the generation, the larger the percentage, with nearly 21% of Gen Z and almost 11% of millennials identifying as LGBTQ+. So, how can nonprofits connect with this growing demographic?

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Gen Z Donors: How to Reach the Next Generation of Philanthropists

Donorbox

Generation Z, born between 1997 and 2012, makes up about 21% of the total U.S. They’re passionate about social change and […] The post Gen Z Donors: How to Reach the Next Generation of Philanthropists appeared first on Nonprofit Blog. population.

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What Do Donors And Nonprofits Think Of Crowdfunding Tipping?

Bloomerang

Independent researchers have also conducted a number of studies to understand donor attitudes and behaviors regarding crowdfunding tipping or adding optional contributions when donating on crowdfunding platforms. Donors tend to focus more on the cause or project itself and its importance to them. This transparency helps build trust.

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2012 DonorPro User Conference

Amy Sample Ward

Date : September 20-21, 2012. Topic : Cross-Channel Donor Engagement: Creating a Strategy to Build Relationships Online. Related Links : 2012 Conference page. Location : Pittsburgh, PA.

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6 Generations of Giving: Who Gives the Most and How They Prefer to Give

Nonprofit Tech for Good

By Michelle Kocin , Digital Marketing Manager at Sylogist Mission CRM – a donor management, fundraising, and volunteer management platform build for nonprofits and NGOs in the Microsoft Dataverse. Silent Generation donors value personal connections and traditional forms of communication. organizations** 11.8%

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What Writing a Book About Monthly Giving Has Taught Me

NonProfit PRO

The Sleeping Giant" in 2012. Yet, there’s still not enough attention on monthly donor retention. Much has changed since Harvey McKinnon wrote the book "Hidden Gold" in 1999 and since I wrote "Monthly Giving. Much more emphasis on social media. Much more use of email. Much more in paid digital approaches.

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