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Google Ad Grants for Nonprofits 102

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Since 2011, Give Back Nation’s Google Certified Ad Grant Manager team has helped over 5,400 nonprofits manage their Ad Grants. Although the Google Ad Grant is an amazing tool for many nonprofits, there are a few limitations compared to a paid account that can be found in the Google Ad Grants Policy Compliance Guide. Track and learn.

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Social Media in 30 Minutes a Day

Amy Sample Ward

Today, at the 2011 MyCharityConnects Conference in Toronto, I had a ton of fun leading a session and discussion around making the most of social media in just 30 minutes a day. Ultimately, it’s less about the amount of time and more about the consistency – and planning, tracking, and everything else! We Are Media.

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Live blogging from the 2011 Millennial Donor Summit: Successfully Going Mobile

Amy Sample Ward

Today, I’m live blogging a few sessions from the 2011 Millennial Donor Summit. Millennials want basic information and tools for action. Develop a mobile app to get people interacting with your organization and encourage, track and inspire volunteering. How can enhancements and tools be paid for? Millennial Distinctions.

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2011 NTC Preview: Social CRM: Social Media Relationships Made Easier

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Danielle Brigida from the National Wildlife Federation -- one of our amazing panelists for the upcoming presentation at the 2011 Nonprofit Technology Conference , "Let's Go Stalking! Your organization may already use a traditional CRM like Convio, Blackbaud, or Salesforce to track and maintain information about your members.

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[Book Interview] Nonprofit Example of Social Media Excellence: Pancreatic Cancer Action Network

Nonprofit Tech for Good

What was the very first social media tool your organization utilized, and when? The 1 st tool was MySpace back in 2007. What social media tools are you currently utilizing? Which tool has been surprisingly useful in getting out the word about your organization and its programs? I am tracking the ROI. gid=104492.

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Live blogging from the 2011 Millennial Donor Summit: The Generational Divide (Panel Discussion)

Amy Sample Ward

Today, I’m live blogging a few sessions from the 2011 Millennial Donor Summit. They are different tools from traditional media and we have to learn how to use it, and not just for marketing. Kari: How do you track text-based giving? Wedny : it’s very difficult to track. Moderated by Kari Dunn, Case Foundation.

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[Book Interview] Nonprofit Example of Social Media Excellence: Women for Women International

Nonprofit Tech for Good

What was the very first social media tool your organization utilized, and when? The first social networking tool the organization utilized was MySpace is 2007. What social media tools are you currently utilizing? Which tool has been surprisingly useful in getting out the word about your organization and its programs?