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Facebook is Great, but Does it Really Work for Fundraising?

NetWits

This week ReadWriteWeb shed some light on the ineffectiveness of social networks to aid in customer acquisition (see graph below). “Of the 24 companies interviewed (in Forrester study ), only 7% cited social networking as one of their most effective sources for customer acquisition.

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2011 NTC Preview: Can Social Networks Create Social Capital?

NTEN

Staff led on-the-ground efforts in just a handful of key cities, while the majority of actions were organized online and offline by activists and other citizens -– volunteers, by and large. While the online networks may have taken off in terms of size and activity, is that where the power of this day of action was rooted?

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My Three Words for 2011: Seek, Sense, and Share

Beth's Blog: How Nonprofits Can Use Social Media

My Three Words for 2011 inspired by Harold Jarche's Networked Learning Model. In 2010, my three words were Networked, Generosity, and Full of Life. Over the past decade, the Internet and social media have been one of my primary sources for professional learning. Then, try to think in even broader terms.

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Project AWARE Dives Deep Into Ocean Data, Turning Scuba Divers into Citizen Scientists

Beth's Blog: How Nonprofits Can Use Social Media

Note from Beth: In 2014, digital marketers predicted the rise of ” niche social networks ,” as it becomes increasingly harder to reach your audiences on general social networks like Facebook, these highly targeted online social networks are going to become more valuable. million divers.

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Solutions to Turning Offline Donors into Online Supporters

Connection Cafe

While beautiful charity galas and creative offline campaigns still gather support for nonprofits’ causes, they slowly slip away from donors’ focus. According to the 2013 eNonprofit Benchmarks Study , online revenue grew by 21% over 2011 totals, presenting nonprofits even more reasons to pull out the heavy gear and start online fundraising.

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5 Ways to Empower Your Crowdsource Fundraisers

NetWits

It’s popularity has made the word commonplace when you interact in social networks. I like to think of it as what we “used to” refer to as peer-to-peer fundraising or P2P (you know, used to, like in 2011). flyers or offline donation forms). It’s also spreading around the fundraising and nonprofit world.

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The Future of Fundraising, Part Two

Tech Soup

on the Future of Fundraising back in 2011. The episode examined some of the ways technology and social media can be harnessed to support causes. Social media adoption continues to grow and technology becomes more accessible. The Growth in Smartphones and Social Media. TechSoup hosted its first ever Nonprofits Live.