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Facebook is Great, but Does it Really Work for Fundraising?

NetWits

Affiliate programs, organic search traffic and even offline advertising scored higher than social. By far the most effective channel was paid search marketing, which 90% of respondents put in their top three biggest sources of acquisition.&#. of non-profits were able to raise over 10k through Facebook in 2010.

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The 2 Key Elements of Successful Fundraising Campaigns

NetWits

1) A multi-channel approach to engagement. Multi-Channel Engagement. The majority of gifts are still received offline and with an integrated approach the average donor value is shown to be higher. In 2010, Komen Maryland strategically sent 103 email messages to constituents over 140 days.

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10 Free Nonprofit iPhone Apps

Nonprofit Tech for Good

Updated: March 4, 2010. Users can also download stories for offline reading. Released: February 12, 2010. Channels include Latest News, Pets, Wildlife, Animal Rescue, Factory Farming, Animal Fighting, Fur-Free, Horses, Protect Seals, Wildlife Abuse, International, Investigations, Press Room. Released: March 29, 2010.

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GiveMN 2012 Giving Day by the Numbers

Beth's Blog: How Nonprofits Can Use Social Media

These local giving days focus more a community approach and help nonprofits build capacity in fundraising on all channels, while also promoting the idea of a Giving Day in the local community or geographic area. Other channels included TV news, radio, newspapers, websites, phone calls, and through friends or family.

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The End of the Beginning of Online Giving

Connection Cafe

Here is a short list of innovations that happened after online giving began in 1999: Airbnb, Android, Bitcoin, Chrome, Dropbox, Etsy, Facebook, Github, Hashtags, iPod, iPhone, iPad, jQuery, Kindle, LinkedIn, MySpace, Netflix, Oculus Rift, Pinterest, Reddit, Slack, Tesla, Twitter, USB Flash Drive, Venmo, Wii, Xbox, YouTube, and the Zettabyte.

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Great reads from around the web on November 18th

Amy Sample Ward

To follow more of the things I find online, you can follow @amysampleward on Twitter (which is just a blog and resource feed), or find me on Delicious (for all kinds of bookmarks). 2010 Nonprofit Technology Conference | NTEN: The Nonprofit Technology Network – Have you registered yet for the Nonprofit Technology Conference?

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Wisdom 2.0: Balance in A Hyper Connected World

Beth's Blog: How Nonprofits Can Use Social Media

Twitter Photo by Jennifer Barr @rjenbarr. Yesterday, I spent most of the day offline at the Wisdom 2.0 The conference was created by Soren Gordhamer in 2010, author of the book, Wisdom 2.0. How do you practice wisdom to keep your online/offline work and life balanced?

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