Nonprofit Tech for Good
MARCH 24, 2010
For those 79% of nonprofits out there, I have listed 10 social media metrics below that can be easily tracked and plotted on a Social Media Return on Investment (ROI) Spreadsheet ( Download ). If you don’t already, get access to your website’s traffic logs and track and plot unique visitors on the Social Media ROI Spreadsheet.
Nonprofit Tech for Good
SEPTEMBER 11, 2012
I’ve observed this phenomenon on Facebook, Twitter, LinkedIn, Myspace, and Foursquare. The larger your communities, the higher your ROI. We worked so hard to get to 5,000 and then we took off! From there on out, the larger your community gets, the faster it grows. Work toward that goal of five thousand.
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Nonprofit Tech for Good
JULY 11, 2012
The estimates below allow for the time required to research and create content for your social media campaigns, the actual time spent engaging and participating in your nonprofit’s online communities, and the time necessary to monitor and report ROI. Facebook, Twitter, YouTube, and Creating Video Content : 15 Hours Weekly.
Nonprofit Tech for Good
DECEMBER 5, 2010
Twitter: twitter.com/womenforwomen. Following that, Women for Women International moved on WordPress, Facebook, YouTube and Twitter throughout 2008-2010. Facebook, YouTube, Twitter and the Notes from the Field WordPress blog. Are you tracking Return on Investment (ROI), and how? Please summarize your ROI.
Nonprofit Tech for Good
JULY 28, 2010
They move with you to The Next Big Thing i.e., from MySpace to Facebook to Twitter to Foursquare. I just didn’t see how a Facebook Group could ever compare to a MySpace profile in terms of power and ROI (Return on Investment). Then in June 2008 I launched the @ NonprofitOrgs profile on Twitter.
Nonprofit Tech for Good
JANUARY 16, 2012
I haven’t been this hooked on a new social networking site since I first got on Twitter in June 2008, and based on recent data released by comScore and Hitwise, Pinterest traffic is soaring. If you have a Twitter account, sign up with your Twitter username and password.
Amy Sample Ward
FEBRUARY 23, 2010
To follow more of the things I find online, you can follow @amysampleward on Twitter (which is just a blog and resource feed), or find me on Delicious (for all kinds of bookmarks). "Over the years, Social Media experts attempted to redefine ROI for a new era of influence. Check it out!
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