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2012 Nonprofit Social Networking Benchmark Report [INFOGRAPHIC]

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Blackbaud, NTEN and Common Knowledge just released the fourth annual 2012 Nonprofit Social Networking Benchmark Report.

6 Nonprofit Technology Takeaways and One Killer Find from #12NTC

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It’s been a few days since I returned from the Nonprofit Technology Conference (#12NTC) hosted by NTEN in San Francisco, CA. Holly and the rest of the NTEN team (including all the volunteers) did an incredible job inspiring of over 1800 people for three days. The conference was amazing!

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A Simple 6 Step Plan for Creating a Facebook Page that Works

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In my last session as part of the Schools out for Summer Series I took a deep dive into how Schools can get the most out of Facebook. It was a lot of fun presenting (and talking to) this extremely engaged group of people. You can find out about upcoming sessions here.

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Why Content Marketing is the Key to Your Nonprofits Online Success

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I read a blog post by Joe Pulizzi the other day. It got me thinking about how content is used by nonprofits to help them connect with the right audience online. In essence, Joe points out the fact that great content is the tool that moves hearts and inspire action online.

Why the rise of mobile email might hurt nonprofits

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As more people continue to check email on mobile devices, research has found mobile click-throughs are lacking. This may not be good news for nonprofits. Email Marketing Interactive Mobile Online Fundraising communication email eMail marketing Non-Profit nonprofit responsive design

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Google Shows Startups (and Nonprofits) How to Master SEO in 10 Minutes [VIDEO]

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Google’s over 1 million computer servers in data centers around the world handle over 1 billion searches per day. That amounts to 7.2 billion daily page views, 620 million daily visitors and 87.8 billion monthly searches. Making Google the largest traffic driver on the web.

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Blackbaud Headed to SXSWi 2011

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Blackbaud @ SXSW 2011. It’s that time again. South by South West Interactive 2011 is upon us. There are a ton of great activities, networking opportunities and sessions focused on the non-profit space this year – one of which Blackbaud will be moderating.

Pinterest for Nonprofits: 5 Tips for Raising Money with “Pins”

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I have to admit when the whole Pinterest thing started, I thought to myself, “Oh great, now the internet is making me feel guilty about not putting my kids pictures in cute little scrapbooks.”. I just couldn’t see the business application.

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Raise More By Avoiding “One Size Fits All” Email Appeals

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Ever buy something that’s “one size fits all?” Maybe a hat or pair of gloves? It usually doesn’t work out so well. The same is true with your holiday email appeals.

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19 Proven Fundraising Ideas from Nonprofit Experts

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If you’re looking for Fundraising Ideas you’ve come to the right place.

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The Secret to Achieving 3X Better Fundraising Results [INFOGRAPHIC]

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Are you searching for ways to raise more money? If you’ve been in the nonprofit industry for a while, you’ve likely heard that “direct mail is dead” or that offline fundraising is on the decline. Because Internet usage continues to skyrocket. Data storage and hardware is cheap.

10 ideas to get your blog started

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How often do you update the content on your website? Updating your website content frequently has 2 key benefits: It makes your supporters return to your website to see what’s new.

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Using Social Media to Put a Face on Homelessness with Mark Horvath

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Mark Horvath is a passionate guy with an incredible story. He goes by the name Hardly Normal and fights to put a face on homelessness by using the internet, social media and InvisiblePeople.TV (content can be intense) to share stories about real people battling with being out on the street.

2011 Online Giving Trends and 5 Tactics Your Nonprofit Must Implement Today

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We recently released the most comprehensive analysis of online giving trends in the nonprofit sector. Ok, ok … that sounds a little bit like bragging, but I promise the report is worth the read.

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Scanning for Good: 5 Reasons QR Codes Are a Safe Option for Nonprofits

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At last year’s Blackbaud Conference for Nonprofits, Allison Nassour and I presented to a full room on the topic of QR codes. We were thrilled that so many people wanted to learn more about them, but also surprised at how many were already using them at their nonprofits.

4 Quick Tips for an Engaging Nonprofit Website

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Think back to your college days for a moment…you’re walking across campus, tired from the night before, wondering if you’ll be late to class…and you see someone who catches your eye. In 3 seconds, you evaluate their overall look: Clothes, Hair, Smile, Approachability, Confidence and even hygiene.

What’s Mobile have to do with Peer-to-Peer Fundraising Events? Answer: 1.43%

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Looking for additional resources like this? Register for our Peer-to-Peer Fundraising Newsletter and get a monthly dose of quality content. It is obvious we are in the midst of a Mobile Migration.

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SXSW 2011: David J. Neff talks Social Media Fundraising with Frank Barry

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While at SXSW 2011 I had the chance to talk with David J. Neff. A non-profit tech (#NPTech), communications and interactive strategy guy who’s all about helping non-profits and people for a living.

5 Content Marketing Success Stories Your Nonprofit Needs to Imitate

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Yesterday we talked about the importance of content marketing for nonprofits. Hopefully you caught it. If not, go check it out. We’ll wait here for you to come back. It’s a fairly simple idea.

2011 donorCentrics Internet and Multichannel Giving Benchmarking Report

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Target Analytics, a Blackbaud company, has released the third edition of it’s groundbreaking research into multichannel giving trends among nonprofit organizations. This report continues to be the most significant analysis of online/offline giving trends based on actual data from nonprofits.

The Multichannel Giving Paradox: Online Donors vs. Offline Donors

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Download the full Internet & Multichannel Fundraising Report. to learn more about the turn to online fundraising, the need for a multichannel approach and how direct mail is still alive and well. Download Now!

Social Media Best Practices: 12 Tips for Making the Best of Any Social Site

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Do you know how many of your supporters use popular social networks like Facebook, Twitter and YouTube? Twitter has more than 16 million users, and 42.3 percent of the entire American population is on Facebook. YouTube is the second most used search engine in the world.

Top 12 Social Media Insights for Nonprofits in 2012

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The 2012 Nonprofit Social Networking Benchmark Report was released at 12NTC yesterday and it’s already stirring up discussions about how nonprofits are leveraging social networks as part of their fundraising and communications strategy.

Tell Us About Your Nonprofit Technology and Cloud Computing Needs

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TechSoup Global wants to learn more about how nonprofits, libraries, foundations and all types of NGOs use traditional and cloud-based technology. Take the survey or share it with others you know.

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Kill the Noise: How Prioritization on your Website Can Drive Action

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Your website has a lot to say. If a person from each department of your organization stood in front of you and shouted information, chances are you wouldn’t decipher anything through the noise. At the very least, you would be confused.

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39 Questions Your Nonprofit Can Answer with Facebook Insights

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Subscribe to the RSS feed ›. This is a guest post by the one and only Nonprofit Facebook Guy – John Haydon (also a good buddy of mine). Make sure to check out his blog [link].

The Power of Social Fundraising and Friends Asking Friends [INFOGRAPHIC]

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Register for our Social Fundraising Newsletter and immediately get access to the full reports used to construct this INFOGRAPHIC.

4 Critical Components to Your Nonprofits Email Marketing Strategy

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I’ve been deep in the world of email marketing for the past few months. It’s a form of communication (and full blown industry) that’s been around for a while.

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7 Secrets to Increasing Online Fundraising Results and Wowing Donors

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Download the complete 2011 Online Fundraising Report to learn more about the 13% YoY growth, double-digit growth since 2009 and the top reasons your nonprofit should invest in its online fundraising program. Download the report now! .

Using Social Media Increases Fundraising by 40% [Study]

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Do you know how many of your supporters use popular social networks like Facebook, Twitter, and YouTube? 42.3% of the entire American population use Facebook. Twitter has over 16 million users. YouTube is the second most used search engine in the world.

How often are you sending bulk emails?

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How often do you send out bilk email communications? Once a day? Twice a day? Three times a week? Every three months? The frequency of your email blasts has a huge impact on the success of your email program.

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Fundraising Ideas to Reverse the Trend of Declining Email Response Rates

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The much-anticipated 2013 eNonprofit Benchmark study was released last week. It contains online fundraising, advocacy, email, social, and mobile results from 55 U.S.-based based national nonprofits in 2012.

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8 Ways You’re Probably Not Thanking Your Donors

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Nonprofits that effectively thank and regularly communicate with donors will have an easier time retaining them. Here's 8 ways to thank donors online. Email Marketing Interactive Online Fundraising Web Design email eMail marketing end of year giving fundraising internet online giving stewardship

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The #1 Way to Raise More Money Through Peer-to-Peer Fundraising Events

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Register for our Event Fundraising eNewsletter to receive more practical fundraising tips like these in your inbox. Register Now ! Many summer peer-to-peer fundraising events will be opening registration in the upcoming months (hopefully, yours included).

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Creating a Development Army: The Next BIG Thing in Fundraising

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As fundraisers we are always looking for new and innovative ways to increase donations. We don’t want to miss out on opportunities that help us reach our goals so we watch the industry, what other nonprofits are doing, and even the for profit world to get new and fresh ideas.

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Nonprofit Email Design: 20 Tips for More Effective Emails

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Email communications are a critical piece of every nonprofits engagement strategy. Maximizing the effectiveness of your email marketing includes understanding and leveraging the latest email design strategies and best practices. But how do you keep track of them?

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You have been abandoned

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Most nonprofit websites see a donation form abandonment rate of around 50% - 70%. Yes, that’s more than half of the people who have found your website, gotten interested enough to click the “donate now” button and looked at the donation form decide not to make that donation.

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6 Enewsletter Ideas to Help Retain Donors

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While nonprofits are challenged with retaining donors, one overlooked cultivation tool may be the enewsletter. The right type of enewsletter content can help strengthen donor relationships.

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One Email Tactic Nonprofits Need to Steal From Brand Marketers

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Sending the right email message to the right constituent at the right time can be almost impossible to organize manually. But, what if it didn’t have to be that way?

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How One Nonprofit Saved Thousands of Dogs Using Social Media

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Social media is all the rage, but does it actually help create real change in the world? The folks at Best Friends Animal Society would answer with a resounding yes ! . Best Friends has introduced the Invisible Dog Campaign , a nod to the invisible dog leash from the ‘70s and ‘80s.