3rd Sector Labs

Data drives better digital marketing for nonprofits

3rd Sector Labs

Using data to drive your digital marketing campaigns is essential. Without the discipline of data, your digital marketing success is based more on hope than strategy and execution. Our corporate marketers understand the criticality of data all too well, especially retailers.

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Data hoarding: Does the term apply to your donor data?

3rd Sector Labs

Have you watched the A&E television show Hoarders? The clutter and garbage in some of the homes on that show are unmanageable. It makes you want to shout at the tv: “Throw that trash away!”. Now, let’s talk about your donor database. When was the last time you cleaned it up? Got rid of dupes?

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Trending Sources

Does your charity have too much data?

3rd Sector Labs

How do you know when your organization is storing and using too much data? We were asked this question recently – and it’s a great question.

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More fundraising software = more data headaches

3rd Sector Labs

Technology both simplifies and complicates our lives. Nowhere is this more true than in the nonprofit sector. Let’s face it … there is a direct relationship between the number of fundraising software systems we are using and the data problems we are creating for ourselves.

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What’s in your data management plan?

3rd Sector Labs

If your data isn’t getting better, it’s getting worse. – TSL data expert. Those are words we live by. And no, we aren’t simply advocating some chaos theory about data.

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The Ice Bucket Challenge Epilogue: Data

3rd Sector Labs

The conversations about the ALS Association’s astounding success with the Ice Bucket Challenge continue. Blogs, newsletters, periodicals, LinkedIn, Facebook, Twitter … people are still talking about it.

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Workplace Giving Data Problems Just Got Worse

3rd Sector Labs

Nonprofits everywhere are struggling to get their hands on reliable, useful workplace giving data from corporate giving programs. This has been a problem for a long time. And it is only getting worse. What’s going on? It used to be a United Way problem.

Fundraising data analytics – mining the gold in your own backyard

3rd Sector Labs

Fundraising data analytics is becoming more popular – and more necessary in today’s philanthropy marketplace. We hear about it, we read about it, we think about it more than ever.

Top 10 Tough Donor Data Migration Decisions

3rd Sector Labs

If you’ve migrated donor data from one CRM to another, no doubt you have dealt with a lot of difficult decisions. In fact, our donor data migration clients often express surprise at the number of decisions they have to make.

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How to forecast fundraising risk before your walkathon stalls

3rd Sector Labs

Can the risk to your next fundraising effort be forecast in advance through some basic data algorithms?

My Organization is in “the cloud”! – What does that mean?

3rd Sector Labs

Have you recently read an article or attended a webinar where you were told that your data or software had to be in “the cloud”? Worse still, if you weren’t in “the cloud”, then your organization was exposed to all sorts of risks, problems and unnecessary costs?

Fundraising without donor data: What’s that proverb about giving a man a fish?

3rd Sector Labs

Most charities raise money from many different sources – direct mail appeals, online donations, events, United Way campaigns to name a few. How often do the funds come in without workable donor data – or any donor data – behind it? If your organization is fundraising without donor data to support it, then you have a problem that needs your attention. It is time to manage that problem and reduce risk. What’s that proverb? Give a man a fish, you feed him for a day.

CRM data migration: it’s all about the future

3rd Sector Labs

CRM data migrations are about the future, not the past. Period. End of story. So we are going to talk about several important tips to help you stay focused on your donor data future. Why am I being so emphatic as I talk about CRM data and your organization’s future? Because the number one challenge that we deal with at Third Sector Labs in a CRM or donor data migration project is customers who won’t let go of the past. Really.

What’s up with consumer data privacy?

3rd Sector Labs

The topic of consumer data privacy is getting more and more attention in the media and on Capitol Hill. Personal identity theft. Hackers getting millions of credit card records. The NSA monitoring everything from email to phone calls. The topic of consumer data privacy has had the attention of Capitol Hill for some time.

Donor Data Management Dictionary

3rd Sector Labs

Every nonprofit needs a data management plan, especially for their donor data. The plan needs to address a variety of topics, such as data hygiene and enrichment , data usage in various communications activities , input/output management, and more.

How to calculate donor acquisition costs

3rd Sector Labs

All charities need new donors, just like all businesses need new customers. Studies tell us again and again: it is cheaper to retain an existing donor (or consumer) than to acquire a new one. Good to know, but that doesn’t address the issue at hand. My charity needs new donors.

Stop the Daisy Chain of Bad Data Management

3rd Sector Labs

The root cause of bad data management for any organization – for-profit, nonprofit or government – can usually be found in the data management paradigm itself.

10 Donor Data Migration Decisions: Q&A with Gary Carr

3rd Sector Labs

Third Sector Labs recently presented a data migration webinar with host Bloomerang.

“Donor retention by the numbers”: Q&A with Caity Craver and Gary Carr

3rd Sector Labs

Third Sector Labs recently co-hosted a donor retention webinar with Caity Craver , CEO of DonorTrends.

Optimize Drupal with Pre-rendering

3rd Sector Labs

We set out to build a Software as a Service platform for start-up company Booster Pro.

Fundraising without donor data: What’s that proverb about giving a man a fish?

3rd Sector Labs

Most charities raise money from many different sources – direct mail appeals, online donations, events, workplace giving campaigns, and matching gift programs to name a few. How often do the funds come in without usable donor data – or any donor data – behind it? If your organization is fundraising without donor data to support it, then you have a problem that needs your attention. It is time to manage that problem and reduce risk. What’s that proverb?

6 Reasons Open Source Makes Sense

3rd Sector Labs

We talk a lot about Open Source technology (and we use it quite extensively too) so it might make sense for us to take a moment and explain why we are such advocates. So let’s get started. Affordability – Open Source is free of licensing fees.

Nonprofit Data Migration Made Easier with Carr Partnership

3rd Sector Labs

A central challenge facing many of today’s nonprofit organizations is the paucity of technology solutions, as well as expertise, available for things like website development, fundraising, data migration, and so on.

Fundraising without donor data: What’s that proverb about giving a man a fish?

3rd Sector Labs

Most charities raise money from many different sources – direct mail appeals, online donations, events, United Way campaigns to name a few. How often do the funds come in without workable donor data – or any donor data – behind it? If your organization is fundraising without donor data to support it, then you have a problem that needs your attention. It is time to manage that problem and reduce risk. What’s that proverb? Give a man a fish, you feed him for a day.

Attention nonprofits: We don’t know our donor data!

3rd Sector Labs

Understanding data is critically important to success in any business. Unfortunately, data can be boring, even confusing. Many nonprofits don’t know their donor data. While that’s understandable, it is also a big problem. If we don’t know our donor data, how can we effectively plan a fundraising appeal? Build a fundraising strategy? Combat the challenges of donor retention? The answers to those questions are simple: we can’t.

‘Why don’t you have a nonprofit data management plan?’ Q&A with Debbie Snyder and Gary Carr

3rd Sector Labs

Third Sector Labs recently co-hosted a data management webinar with Debbie Snyder , VP of Sales & Marketing for Adcieo. The topic – “Why don’t you have a data management plan?” ” – focused on why you need, and how to create, a nonprofit data management plan. We had also blogged earlier on the topic. Debbie and Gary Carr , CEO of Third Sector Labs, co-presented.

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Fundraising strategy, technology and data Q&A with Chris Goodman and Gary Carr

3rd Sector Labs

Third Sector Labs recently co-hosted a fundraising strategy webinar with Chris Goodman , SVP of Strategy & Marketing for 2Dialog. The topic – “Drive Your Fundraising Success with Strategy, Smart Technology and Better Data” – focused on the importance of aligning fundraising strategy, technology and a data in order to maximize the efficiencies of all three.

Welcome to our New Website

3rd Sector Labs

Carr Systems’ growth has prompted us to redesign our site to better reflect precisely what it is that we do for our customers, who those customers are, and the unique approach that makes us an ideal solution for SMBs, nonprofit organizations and public agencies. We’re particularly excited to talk about some recent developments in the data migration and analytics space, which specifically pertain to nonprofit organizations but, frankly, work with other organization types as well.

5 Facts About Online Average Gift Size

Connection Cafe

I have a confession to make. I used to believe that online average gift size was a vanity metric. It made for interesting tweets and blog post headlines about online giving trends, but it wasn’t very useful. Over time I’ve learned to love the online average gift size metric.

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15 Techniques Used by Top Nonprofits to Boost Donor Acquisition and Online Fundraising Results

Connection Cafe

Online fundraising isn’t a fad. As a matter of fact, online fundraising accounted for seven-percent of total fundraising in 2016. Online fundraising has also proven to be an extremely effective donors acquisition vehicle.

The Future of Nonprofit Engagement Strategies

Connection Cafe

Sometimes, when we’re focused on the tactics of digital fundraising or communications, we can lose site of big trends which require a new strategic approach. And paying attention to the trends gains urgency as things change much faster than they used to.

The Real Rules of Board Membership: Finding Your Seat at the Right Table

Connection Cafe

“Finding your why” has become something of a cliché for those charting a new course—in life or in business—but understanding why you are motivated to join a board and why a board might select you for leadership is critical to achieving a satisfying experience for you both.

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Growth Hacking Your Mission With People Power

Connection Cafe

Growth hacking: a process of rapid experimentation to identify the most efficient ways to grow a business (or cause!). An idea that has captured the attention of the startup tech sector is the notion of growth hacking, a way to quickly scale a business through rapid experimentation.

Physicians and Philanthropy: Make it Easy and Make It Quick

Connection Cafe

This is not a new subject. We know that the number one influencer of patient giving is the physician. Many philosophies exist around physicians and grateful patient programs.

A Nonprofit’s Guide to #GivingTuesday and End of Year Fundraising

Connection Cafe

Are you ready to navigate the busiest giving season of the year? To help you finalize your route to end of year fundraising success, I’ve broken down steps you can take to drive acquisition, cultivation, and participation, both during the holiday season and as 2018 begins.

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11 Expert Tips for Nonprofits to Embrace Technology for Even Greater Impact

Connection Cafe

Last week I had the privilege of networking with over 2000 nonprofit experts and professionals at NTEN ‘s Nonprofit Technology Conference (NTC).

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The DATA Act in the Age of Transparency

Connection Cafe

Mark Twain once said, “The public is the only critic whose opinion is worth anything at all.” In 2017, the nation’s first open data law, the Digital Accountability and Transparency Act of 2014 (DATA Act) moved from a pilot phase to full implementation.

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Understanding Volunteers and Donors With Analytics

Connection Cafe

Truly understanding your organization’s prospects and customer behavior can be the difference between successful and unsuccessful volunteer recruitment and fundraising campaigns. Forrester Research calls today the “ age of the customer.”

How to Find Your Next Great Board Member

Connection Cafe

Each board is unique, so its members must be too. The right dynamic between a board and its leadership will ensure the success of the organization, satisfaction of those who drive that success, and realization of your unique and powerful vision. Who is your dream board member?

Peer to Peer Fundraising is Changing—Are You Keeping Up?

Connection Cafe

Last week Blackbaud released the results of our 2016 Peer-to-Peer Fundraising study. In case you missed the announcement, take a minute to download the study here.

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