Beth's Blog: How Nonprofits Can Use Social Media

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Social Media: Distributed Influence Quantifying the Impact of Social Media - A New White Paper from Edelman

Beth's Blog: How Nonprofits Can Use Social Media

Screencapture from Jonny Bentwood 's White Paper on measuring influence. The white paper is based on a roundtable held last year with a number of social media experts. Dave Webb answered my musings about quantifying the intangible with a pointer to this report and observation. There's a lot to digest here.

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Good News for Giving 2.0: Your Organization’s Champions Are Your Most Valuable Resource

Beth's Blog: How Nonprofits Can Use Social Media

A new white paper “ The Effectiveness of Celebrity Spokespeople in Social Fundraisers ,” written by my former Zoetica colleagues, Geoff Livingston and Henry T. The Chronicle of Philanthropy review of the white paper says it succinctly: “ Celebrity Fundraisers May Be Overrated.”

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Philgorithms: Two Examples of Data Mapping to Guide Donor Decisions

Beth's Blog: How Nonprofits Can Use Social Media

Before the pandemic, Rhodri Davies, head of policy at Charities Aid Foundation (CAF), authored the 2019 white paper, “ Machine Made Goods: Charities, Philanthropy, and Artificial Intelligence ,” describing the opportunities. “If

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Does Your Nonprofit Have A Social Media Work Flow?

Beth's Blog: How Nonprofits Can Use Social Media

Having a good social media work flow also depends on another practice area “Listening” and the specific indicator of brand monitoring. You can see the relationship in the white paper “ play book ” from Radian 6, a monitoring platform. So, how exactly do you craft one?

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How To Use Microsoft Technology To Supercharge Your Fundraising

Beth's Blog: How Nonprofits Can Use Social Media

First, access our new white paper , co-authored with NetHope , to learn how your nonprofit can kick-start its digital transformation. And that brings us to two concrete steps you can take today to start on a journey of digital transformation that will help you manage your operations, raise more money and serve beneficiaries.

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Is Influencer Marketing Part of Your Nonprofit’s Social Media Strategy in 2018?

Beth's Blog: How Nonprofits Can Use Social Media

Read Blackbaud’s white paper on how to engage with them. Everyday Influencer: Individuals who is passionate about the organization’s program and has an online presence of 500-5,000 followers. The key engagement opportunity is to give them some social media love and ask them to share your content.

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Non-Profit Leaders as Personal Brands

Beth's Blog: How Nonprofits Can Use Social Media

For example, younger donors may prefer to see the impact of their donations through photos on Instagram or short 15-second Viddy videos, while older members enjoy data-driven blog posts, white papers or podcasts.

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