Tweeting through uncertainty: Candid’s approach to nonprofit Twitter
Candid
NOVEMBER 10, 2022
Since Twitter’s new ownership took over in late October, the social media platform has experienced a significant decline in its userbase—a loss of over 1.3 Candid’s Twitter account alone has lost over 1,000 followers in the same period, and we expect to see this negative trend continue. million active users in one week. Reducing posts.
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