Byte Technology

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The Buddy System: Going Social with Your WordPress Site

Byte Technology

Others connect you directly to a Twitter field. Social networking on Twitter and Instagram is controlled via custom widgets, and you can control most elements of the design including the background and the placement of your logo. Indeed, there are dozens available that have all sorts of different capabilities.

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Profiling Like a Pro: Understanding the Demographics of Your Instagram Audience

Byte Technology

Analytical tools have changed the way we digest important information on everything from website effectiveness to Facebook engagement to Twitter insights. Enter Demographics Pro, a go-to service for e-tail, non-profit and online business interests looking to grow their audience and, in turn, their bottom lines.

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Four Resources to Help Get You Get a Handle on Social Media

Byte Technology

How much of your staff’s valuable time to you devote to managing all your accounts, from Facebook to Twitter to LinkedIn and all the rest? For smaller non-profits with limited operating capital and a small staff, social media can present both tremendous opportunities and tremendous challenges. What’s the return on investment for that time?

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Social Media Mania: Why Your Non-Profit Should Focus on Channels That Get Results

Byte Technology

The other “big four” outlets—Twitter Pinterest, Google+ and Instagram—all certainly have a prominent place in non-profiting marketing and the potential to increase your organization’s appeal. And, he adds, LinkedIn is an ideal way to engage with like-minded individuals in an effort to keep your cause visible and relevant.

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Video Rules: Tips for Creating “Distributed” Content that Gets Attention

Byte Technology

And the best way to do that is through “distributed content”—especially video content—that is uploaded and available on Facebook, Twitter, Snapchat and all the rest. directly from a social media site.

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Shopping Spree: Some Great WordPress Plugins for Building an Online Store

Byte Technology

It also excels at inventory management and melds nicely with Facebook and Twitter. The plugin takes care of everything from shipping to payments and supports both physical and digital sales.

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Time Well Spent: How Much Effort a Non-Profit Should Devote to Social Media Fundraising

Byte Technology

Facebook is an almost must-have for today’s non-profits. Post up-to-date information, respond to comments and delve into analytics to see what’s working and what isn’t for a solid four hours each week.