The Fundraiser’s Field Guide to Donor Optimization
NonProfit PRO
APRIL 15, 2024
Learn how to elevate every aspect of your fundraising programs—from acquisition to reactivation, digital co-targeting to housefile optimization. Packed with practical advice and proven best practices, the Field Guide will help you boost the performance of your direct mail and digital fundraising, and serve as a collaborative checklist of tactics for you team.
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