Robert Weiner

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Optimize Your Web Pages

Robert Weiner

It's a free tool that allows you to test how different versions of the same web page perform. You then set up an "experiment" on Google Optimizer where you tell it what the test pages are and what the conversion page is (such as the "thank you" page if you're testing your donation process). Go forth and test!

Web 100
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Lame spam of the day: Prize Winning.

Robert Weiner

Is someone testing their new spam toy? This one should win a prize for lameness. No graphics, no links, no attachment, no signature, nothing. Sender: WorldWide Lottery (bevile@bevilehotel.com.br). Subject: Prize Winning. Text: Did you receive our email ??

Spam 112
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Lame spam of the day: How are you

Robert Weiner

I'm guessing someone is taking their new spam software for a test drive. The subject line of both was "hi". The text was "How are you." Each took a twisting path through servers in multiple countries.

Spam 112
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Lame Spam of the Day: Poker Associates

Robert Weiner

There's no link or attachment, so one would have to reply to test@xiaoyinmu.com -- wouldn't that cause some concerns? Sender: POKER ASSOCIATES (test@xiaoyinmu.com). I'm mostly tickled by the sender's name. Would you bet on Poker Associates? Subject: RE:THIS IS FOR YOUR ATTENTION. Text: POKER ASSOCIATES. VIA MAISTRA 5. 7500 ST.

Spam 122
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Predictions for Nonprofit Fundraising Technology in 2012

Robert Weiner

Do your homework, test, learn from others, learn from your own failures, and get better at it over time. By all means, try new things. But do it smartly. And don't neglect what's already working for you.

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Lame spam of the day: Good Options

Robert Weiner

I couldn't find any info about this spam, so I don't know (and don't plan to test) what the link leads to. This spammer's keyboard is missing the space bar. And is it too much trouble for spammers to make the sender's name match the signer's name? Sender: Christene Higgins (christenehiggins230@hotmail.com). Subject: Good options.

Spam 112
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On the value of donor database ratings

Robert Weiner

Nonprofits need to know what they need and then test systems against those specific needs. But while nonprofits aren’t like snowflakes, each unique in its own special way, they’re not clones, either. Needs vary tremendously from one organization to the next.

Rate 138