Twitter Images FacebookIt is true that tweets with images receive more engagement, but how much more engagement depends on the quality of the images and if they are properly sized for Twitter (1024  x  512 pixels or a 2:1 aspect ratio). If your nonprofit is committed to maximizing engagement on Twitter, then you must create visually compelling call-to-action images for fundraising and advocacy campaigns. As we begin preparing for another year-end fundraising season spent tweeting and retweeting, studying the images below and creating a series of your own would be time and financial resources well spent.


 1. Sign online petition and pledges.
@Extinction_OPS

Twitter Image Pledge 2

2. Make a donation.
@Survival

Twitter Image Survival International

 3. Participate in a crowdfunding campaign.
@RainforestTrust

Twitter Image Fundraise for Us 2

4. Save the date and attend events.
@IndSector

Twitter Image Independent Sector

5. Enter a contest.
@GlblCtzn

Twitter Image Alley Global Citizen

6. Take advantage of special promotions or sales.
@BestFriends

Twitter Image best friends animal society 2

 7. Apply for an internship or become a volunteer.
@HRC

Twitter Image HRC

8. Participate in hashtag campaign.
@OneCampaign

Twitter Image ONE

9. Call elected officials (or socially irresponsible companies).
@FeedingAmerica

Twitter Image Feeding America

10. Become a member.
@EFF

Twitter Image EFF

11. Complete an online survey or poll.
@PIRegistry

Twitter Image PIR Survey

12. Attend a webinar.
@AlleyCatAllies

Twitter Image Alley Cat Allies


Mobile for Good: A How-To Fundraising Guide for Nonprofits

mobile for good look insideBased on more than 20 years of experience and 25,000+ hours spent utilizing mobile and social media, Mobile for Good: A How-To Fundraising Guide for Nonprofits is a comprehensive 256-page book packed with more than 500 best practices. Written on the premise that all communications and fundraising are now mobile and social, Mobile for Good is a step-by-step how-to guide for writing, implementing, and maintaining a mobile and social fundraising strategy for your nonprofit.