NCE Social Media

MAY 4, 2012

Here’s a video of Jeff Patrick , president of Common Knowledge , being interviewed by Melanie Mathos at the 2012 NTC conference explaining the 2012 Nonprofit Social Networking Benchmark Report. Jeff goes over topics in the report such as ROI, value of a new fan/follower, commercial social networks, and resources for strategies.

Social Network 109

Social Network Benchmark Report Network 109

NCE Social Media

APRIL 13, 2009

Here are the 5 main reasons why social media efforts often fail as identified by Liana Evans, and my comments for nonprofits on the five categories she identified. Plan a Strategy that Includes All Stakeholders - Be the nonprofit with the plan. Is social media built into your strategic plan yet? Did you get negative feedback?

Social Media 100

Social Media Media Social Awareness 100

NCE Social Media

JUNE 26, 2009

Here’s a video on Social Media Marketing for your second Video Friday installment. Leah Jones, from Edelman discusses social media marketing is easy to understand terms. When watching this, make sure to think which social media tools are right for you…because not all are since we all have different needs.

Video 100

Video Strategy Awareness Social Media 100

NCE Social Media

MARCH 1, 2012

So what does a company with such global implications focus on to engage their customers via social media? Here’s a video explaining Coca-Cola’s social media strategy for content. It’s an iconic brand and the company takes it seriously.

Content 117

Content Social Media Global Companies 117