Connection Cafe

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The 15 Best Social Media Marketing Blog Posts of 2017

Connection Cafe

There is a lot to keep up with in social media marketing. There’s ever-changing algorithms and new features on every platforms (check our never ending Facebook Updates and Instagram Updates posts), you also have to keep up with new best practices, buzzwords, and cutting-edge strategies provided by an endless number of blogs.

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Social Media as User Research: Crowdtesting Your Nonprofit’s Best Messaging

Connection Cafe

Author’s Note: Recently, we used paid social ads to help a global nonprofit, Humanity & Inclusion , gain insights into their target audience. But it would allow for a healthy amount of targeted social media advertising. You can read the full Humanity & Inclusion case study here. There’s More to Come.

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How to Hype Homecoming Using Social Media

Connection Cafe

Do you need a social media strategy for homecoming? Your alumni post on Facebook, addictively scroll through Instagram and celebrate their marriages with custom hashtags; having a social strategy for homecoming helps you find them where they are. This event is for them and so is the social media. Absolutely!

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Digital Life Hacks: Savvy Social Media

Connection Cafe

billion active social media users? As usage numbers continue to grow across all age groups, it is safe to say that social media has become an essential element of digital marketing. Focus on the social channels that work with your brand. When it comes to social, you can’t do it all.

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Social Media Secrets: Top Tips for Nonprofits

Connection Cafe

Heather manages everydayhero’s international social media presence. By leveraging multiple social platforms, her efforts have led to a major increase in reach, engagement and interaction with everydayhero supporters. These days, the best way to do this is through social media. Don’t spread yourself too thin.

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4 Takeaways from #AG2014 Social Media

Connection Cafe

The evolution of social media has been rapid and there is no indication that it’s going to slow down. The number of “Silver Surfers” (social media users over the age of 50) has increased an average of about 65% over the past 12 years. Making a specific ask on your social media sites is also a must.

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Social Media 4 Nonprofits

Connection Cafe

This morning I have the good fortune to be presenting to a sold-out crowd at the Social Media for Nonprofits Conference in NYC. Social Media for Nonprofits Excerpt on Prezi. There’s a frequent misconception about social marketing that if you say something, anything, you are being proactive. Not so my friends!