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Understanding Search Engine Optimization

Byte Technology

Does your business currently appear at the top, on the first page of a Google search result? In online marketing, we refer to this placement as the very valuable Search Engine Results Page or SERP. On Google alone, people make over twenty-two million searches every day. Google, Bing, Yahoo! Google, Bing, Yahoo!

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An Introduction to Bing Tools for Nonprofits

Nonprofit Tech for Good

Bing ‘s market share compared to Google Search is small, but that could change in the near future. 1) Bing Webmaster Tools Bing Webmaster Tools provide analytics about your website traffic and tools to improve your search results in Bing. To begin, create a Bing Webmaster Tools account and add your nonprofit’s website.

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Yahoo Search Pad for Automatic Notes

Wild Apricot

If Yahoo Search is your search engine of choice, you may have noticed a new feature recently. Yahoo Search Pad kicks in automatically when the engine detects a pattern of search that suggests you're researching a specific topic, and unobtrusively tracks the sites that you visit. read more ).

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Do Keywords Still Make a Difference in Effective Website Search Management?

Byte Technology

From their earliest incarnations decades ago, the one constant theme of search engines is change. Indeed, today’s Google, Yahoo and others barely resemble their clunky ancestors who returned sloppy and often meaningless listings for even simple searches. The Semantic Search. Placement Over Frequency.

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Social Media and Search Engine Optimization

NCE Social Media

I attended a conference over the past two days which included a session on using search engine optimization (SEO) to enhance your page rankings on search engines like Google and Yahoo. If you’d like to learn a little more about search enginge optimization for your agency, you can visit this site [link].

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3 Ways To Control Your Nonprofit’s Google Results

TechImpact

Nonprofits are facing a bevy of problems they never faced 10 years ago because of the internet and search engines. Controlling your SERPs, or search engine results page, is vital to driving traffic to your nonprofit’s blog, website, and social channels. Getting noticed online becomes more difficult every day.

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Filtering Your Feeds: Marshall's Yahoo Pipes Screencast

Beth's Blog: How Nonprofits Can Use Social Media

Why would you ever want to use Yahoo Pipes you might be wondering? And let's say that your social media radar includes using "persistent search" (plugging in some key words into technorati search or blog search engine and subscribing to it via RSS). That's where Yahoo Pipes can really help you.

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