The Storytelling Non-profit

JANUARY 24, 2022

Whether you tell stories in your fundraising or communications program, chances are you want to understand the impact and return on investment (or ROI) of the stories you tell. Crunch the Numbers We really can’t talk about measuring ROI without talking about our numbers. We’ll use sharing a story in social media posts as our example.

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ROI Storytelling Measure Story 67

TechImpact

OCTOBER 30, 2013

Can your nonprofit even measure its return on investments (ROI)? Putting together an ROI report can be time consuming, but can also lead to great data and help you find ways to trim costs without shirking quality. Fundraising Industry News board cloud cloud computing constituent relationship management system CRM IT support ROI'

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ROI Relationship Aggregator System 206

Nonprofit Tech for Good

MAY 16, 2019

Social media is in a constant state of change and without regular education in emerging trends, your nonprofit could be wasting valuable time and resources implementing outdated best practices. The importance of having a budget for social advertising. • An exploration of the most recent social media and fundraising research. <<

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Nonprofit Tech for Good

MAY 10, 2010

years, I have been providing lots of little tips on how nonprofits can increase their ROI through my Twitter , Facebook , YouTube , and MySpace Best Practices, but now that the vast majority of nonprofits utilize social media and have been for awhile, I think most of us are ready some more advanced strategies. For the last 4.5

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Social Media ROI Media Myspace 225

Beth's Blog: How Nonprofits Can Use Social Media

SEPTEMBER 15, 2010

Social Media Roi Slidesbk. I’m doing a panel titled “Social Media ROI&# with Lauren Vargas from Radian 6 and moderated by Roz Lemieux from Fission Strategy. Here’s the description: Do you know what kind of an impact social media is having on your brand, mission, or bottom line? Is it worth it?

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ROI Social Media Media Social 103

Kindful

AUGUST 12, 2021

And if you don’t measure your ROI, you’ll never know if you’re actually making money or if you’d be better off focusing on more lucrative and less time-consuming strategies. . Here are a few things to do when thinking about your events and their ROI. Attendee engagement on social media . Examine your event goals. .

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ROI Evaluation Measure Money 62

Nonprofit Tech for Good

APRIL 5, 2024

Using tech to market your golf tournament lets you seamlessly fold it into your current digital strategies on channels such as: Social media. Leverage both organic and paid social media channels to help spread the word about the tournament. Email campaigns.

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Tech Marketing Sponsor Registration 204

Nonprofit Tech for Good

JANUARY 12, 2010

Nonprofits with national and international name recognition do great on Facebook in terms of growing a large fan base, but many small to medium-sized nonprofits struggle to achieve the elusive Facebook ROI (Return on Investment) – website traffic, new e-mail newsletter subscribers, mobile subscribers, online donors, thumbs up and comments i.e,

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ROI Facebook Story Stats 219

Forum One

MARCH 12, 2024

Wednesday at the 2024 Nonprofit Technology Conference (NTC), we’re pleased to be leading a session all about artificial intelligence (AI) for mission-driven social media. We’d love to hear what questions you have about integrating AI into your social media practice, whether you raise your hand at NTC or send us a message later.

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Social Media Images Video Media 80

Nonprofit Tech for Good

JUNE 13, 2012

The Return on Investment (ROI) was not significant enough to make me a convert. That said, let’s have a look at the ROI: Promoted Post Shared on Monday, June 11 at 9:30am EDT. The answer is no. Not for $30 anyway. Absolutely! But $30 for a 4% increase in exposure for one Status Update? Not worth it.

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ROI Facebook Grant Nonprofit 213

Achieve

OCTOBER 6, 2023

Social media is an indispensable tool for raising awareness for your nonprofit’s cause, reaching new audiences, and strengthening your relationships with donors. However, your nonprofit isn’t the only one that understands just how valuable social media can be for your fundraising efforts. After all, with 4.9

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Social Media Metrics North Carolina Media 52

Nonprofit Tech for Good

JANUARY 17, 2019

By Tereza Litsa , Social Media Manager at Lightful , a simple social media management platform for nonprofits. A new year brings new goals and now is the perfect time to plan your social media content calendar for 2019. A content calendar is the link between posting daily on social media and a social media strategy.

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Calendar Social Media Content Media 278

Nonprofit Tech for Good

APRIL 15, 2012

The Social Web has dramatically changed how nonprofits communicate with supporters, donors, and volunteers. Many nonprofits are making simple mistakes that are draining their social media ROI, but fortunately these mistakes can be easily fixed. The Social Web], and Web 3.0 [The How to Register: Sign up!

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Social Media Hype Free Media 273

Nonprofit Tech for Good

MARCH 24, 2011

Your nonprofit’s social media campaigns are only as good as the social media manager running them. These are just some of the required skills necessary for a successful social media manager: 1) The ability and desire to blog. Fresh content drives the Social Web. 3) Is passionate about social media.

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Social Media Skills Management Media 271

Nonprofit Tech for Good

JULY 14, 2011

Based upon the soon-to-be-released book Social Media for Social Good: A How-To Guide for Nonprofits , this webinar begins with defining Web 1.0, Based upon the soon-to-be-released book Social Media for Social Good: A How-To Guide for Nonprofits , this webinar begins with defining Web 1.0,

Social Media 279

Social Media Social Media United States 279

Nonprofit Tech for Good

JANUARY 22, 2013

Many nonprofits need social media training - they just don’t know it. There’s always room for improvement and unfortunately overconfidence in social media skills prevent many nonprofit staff from getting training that could significantly increase their social media ROI (Return on Investment). Google, etc.

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Social Media Training Train Media 279

Nonprofit Tech for Good

APRIL 24, 2010

To question Facebook and it’s integrity, longevity and ROI [Return on Investment]. Essentially, nonprofits have been advertising Facebook to untold millions for free helping it become the powerhouse that it is today – the largest, most active social networking website on the Web. It’s time for them to give back.

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ROI Integration Question Facebook 251

Byte Technology

DECEMBER 15, 2021

That makes it challenging for the agency to show adequate ROI or valuable conversions to their client when there is no strategy behind the advertising spend. Your marketing and competition analysis should clearly display marketing and advertising channels that have given you the best ROI. Now you see your ROI and who your customer is.

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Marketing Analysis ROI Picture 246

Nonprofit Tech for Good

JUNE 21, 2012

Your organization’s return on investment (ROI) from using social media is directly related to whether your staff fully understand each sites’ unique functionality and toolset as well as how to best integrate these tools into your long-term online communications and fundraising strategy. The Social Web], and Web 3.0 [The

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Social Media Honolulu San Francisco Singapore 244

Beth's Blog: How Nonprofits Can Use Social Media

MARCH 3, 2011

Please join Zoetica in celebrating the release of two books, Katie Delahaye Paine ‘s Measure What Matters and Olivier Blanchard ‘s Social Media ROI. Zoetica is giving away five free copies of each book today to the first 10 people who answer the question, “Why will ROI never die?”

ROI 94

ROI Social Media Measure Media 94

Nonprofit Tech for Good

JUNE 12, 2012

Your organization’s return on investment (ROI) from using social media is directly related to whether your staff fully understand each sites’ unique functionality and toolset as well as how to best integrate these tools into your long-term online communications and fundraising strategy. The Social Web], and Web 3.0 [The

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Social Media Free Media Hype 237

Nonprofit Tech for Good

FEBRUARY 2, 2024

Why Sponsors Love It: Exposure across multiple channels with multiple opportunities for engagement gives sponsors better, broader exposure and a greater ROI. Why Nonprofits Love It: It’s easy to give sponsor shoutouts on social media , which can be a recruiting tool to onboard additional sponsors.

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Sponsor Digital Channel Nonprofit 302

Nonprofit Tech for Good

SEPTEMBER 18, 2016

For more than a decade the blogosphere has touted the power and promise of social media (this blog included) , but there is also a downside to using social media for your nonprofit. Nonprofit social media managers are bombarded with depressing content. Nonprofits have to pay full price for advertising on social media.

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Social Media Media Social ROI 100

Nonprofit Tech for Good

JANUARY 14, 2013

It’s commendable, but after four years of recession and the likelihood that you generously added social media to your already packed job description without compensation, it’s not sustainable and being overworked and underpaid will only lead to burnout and resentment. Despite popular memes that social media is “Free!”

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Nonprofit Tech for Good

MARCH 24, 2010

“A survey of 200 charity and foundation professionals revealed that nonprofits are finding it difficult to determine how valuable social media tools are for their organizations. If you are using social media correctly, then your numbers should rise from month-to-month. Blogging was the missing piece in my social media strategy.

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Social Media Metrics Track Myspace 253

Nonprofit Tech for Good

MARCH 13, 2013

This webinar will demonstrate how nonprofits can implement a successful social media strategy in eleven steps. Topics include understanding how much time social media requires, how to track return on investment (ROI), and how to craft a social media policy for your nonprofit. View: Winter Webinar Special.

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Social Media Media Free Strategy 270

Amy Sample Ward

MARCH 14, 2009

Beth Kanter is moderating the Nonprofit Social Media ROI Poetry Slam. Tags: roi sxsw nptech events. Check out the SXSW session info here. PRESENTERS. Beth Kanter - Beth’s Blog [Moderator]. Danielle Brigida - National Wildlife Federation. Wendy Harman - American Red Cross - National Headquarters. Holly Ross - NTEN [Judge].

ROI 100

ROI United States Cancer Info 100

.orgSource

APRIL 1, 2024

Entrepreneur, Social Media Today, Adweek, and Adage are a few of the resources on my radar. Social Media Today estimated that this year, consumers will watch 1 million videos per second. Feature them on social media, and in podcasts, testimonials, and blog posts. Break out of the association bubble. Study across industries.

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Trend Influence Taxonomy Associations 221

Amy Sample Ward

MARCH 2, 2009

Many organizations struggle with the idea of ROI and metrics when it comes to social media because so much of it feels, well, untouchable. Be sure to focus in on the problems you plan to address with your social media strategies (we all want to change the world, but that’s not a specific).

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ROI Case Study Metrics Student 135

Nonprofit Tech for Good

DECEMBER 2, 2012

The Social Web has dramatically changed how non-governmental organizations communicate with supporters, donors and volunteers. Many organizations are making simple mistakes that are draining their social media Return on Investment (ROI) – the good news, however, is that these mistakes can be easily fixed.

Asia 204

Asia Social Media Practice Free 204

Beth's Blog: How Nonprofits Can Use Social Media

JULY 23, 2009

This week's theme is social media ROI. That's what I've been thinking, speaking, and writing about and have also recruited guest posts on this topic. As KD Paine, the queen of social media measurement says, yes we can measure social media and here's how. This week's theme is social media ROI.

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ROI Social Media Metrics Conference 78

Nonprofit Tech for Good

FEBRUARY 8, 2012

At the end of the Social Media for Social Good: A How-To Guide for Nonprofits is a nine-page “Nonprofit Tech Checklist” which I have copied and pasted below. That was my number one priority when writing the book… to create a comprehensive, useful social and mobile media how-to guide for nonprofits. 1) Website.

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Social Media Social Media Tech 272

Nonprofit Tech for Good

FEBRUARY 14, 2011

However, one thing that is certain is that the ROI (Return on Investment) from e-newsletters is still relatively high compared to other Web-based channels. For me, that ROI translates into webinar attendees and speaking engagements. That said, here are five ways to do so using social media: 1) Blog, blog, blog!

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Newsletter Social Media Build Media 257

Nonprofit Tech for Good

JULY 11, 2012

To follow up on Monday’s post about why nonprofits should consider hiring a social media manger , below is an excerpt from Social Media for Social Good: A How-To Guide for Nonprofits that helps further explore the time commitment necessary to create and sustain a comprehensive social media stategy for your nonprofit.

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Social Media Media Ning Social 249

Nonprofit Tech for Good

JUNE 3, 2012

and author of Social Media for Social Good: A How-To Guide for Nonprofits now offers social media and online communications audits for nonprofits. The design and layout of your e-newsletter in order to maximize online fundraising success and social media ROI (Return on Investment).

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Social Media Communication Media Online 171

Nonprofit Tech for Good

JUNE 13, 2012

The Return on Investment (ROI) was not significant enough to make me a convert. That said, let’s have a look at the ROI: Promoted Post Shared on Monday, June 11 at 9:30am EDT. The answer is no. Not for $30 anyway. Absolutely! But $30 for a 4% increase in exposure for one Status Update? Not worth it.

ROI 100

ROI Facebook Grant Nonprofit 100

Nonprofit Tech for Good

APRIL 8, 2012

This 90-minute social media how-to webinar is ideal for nonprofit communications and fundraising staff. campaigns in order to maximize ROI (Return on Investment). campaigns in order to maximize ROI (Return on Investment). Related Link: Social Media for Social Good: Lessons Learned from Nonprofits in Southeast Asia.

Asia 262

Asia Social Media Library Singapore 262