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How and Why to Track Your Donor Acquisition Rate

Neon CRM

If you do, you’ll probably want to track your donor acquisition rate. Here’s how to calculate your donor acquisition rate and what to do with that information once you have it. To find your donor acquisition rate, you’ll divide the number of new donors by the number of all donors. Why Track Your Donor Acquisition Rate?

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The Value of Knowing Your Website’s Conversion Rate

Byte Technology

When you are in the process of growing your online business, there are essential metrics you will need to track to ensure that your business is expanding. Our article talks about website conversion – its definition, examples, how to calculate them, and what a reasonable conversion rate looks like. Website Conversions. Your costs.

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Elevate your Donor Stewardship and Retention Rates

NonProfit PRO

In this webinar, the GiveSmart team will touch on GiveSmart Donor CRM’s comprehensive features, including automations, donor tracking, donor scoring, search capabilities, reporting, custom fields, rock-solid security, and more!

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What iOS 17 Tracking Changes mean for Digital Fundraising

M+R

Included in it are updates to how the operating system will handle link tracking, which Apple calls Link Tracking Protection (LTP). What is Link Tracking Protection? Link Tracking Protection will strip out some tracking information/ parameters added to the end of URLs. the nonprofit fundraising apocalypse.

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What Apple’s privacy changes mean for email open rates

M+R

A quick reminder: email opens are tracked by tiny image pixels embedded in the content. That means we’d actually see open rates go up for those who choose this option (probably most people), because pixels would be loaded for every email—but we won’t know if those people are actually opening emails or not.

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How a Targeted Second Ask Surpassed Its Goal With a Nearly 50% Response Rate

NonProfit PRO

As this particular track of land would essentially complete the preservation of the Perryville site – the last piece of the puzzle – they had to figure out a way. The American Battlefield Trust was $27,000 short of projected revenue for its effort to save 128 acres of Civil War Battlefield in Perryville, Kentucky, in the fall of 2019.

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3 Ways to Improve Your Nonprofit’s Social Media Presence

Nonprofit Tech for Good

Step 3: Track and Measure Key Performance Indicators (KPIs) To enhance your nonprofit’s social media presence, it’s essential to track Key Performance Indicators (KPIs). For social media content, focus on metrics like likes, shares, comments, click-through rates, and follower growth.