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Donation Form A/B Test: Single-Page or Multi-Page?

sgEngage

When nonprofit customers ask us what donation form designs are most successful, we always recommend testing. We recently designed and tested two new donation forms for Fidelco Guide Dogs. We used Google Optimize to run the A/B test to compare the single-page form with the multi-page form. Single-page form screenshot.

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Audience Research vs. Usability Testing: Which to Use When

Forum One

How can you best put yourself in their shoes, gain insights from that process, and move forward to create an even better tool or experience? The most common approaches are through two research approaches: audience research and usability testing. Usability testing: Defining the experience. Moderated usability testing.

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The CEO Test

Eric Jacobsen Blog

The book is, The CEO Test , written by Adam Bryant and Kevin Sharer. You’ll learn what truly matters to be a successful leader and you’ll discover a clear roadmap for succeeding in these seven critical challenges – the CEO test : Can you develop a simple plan for your strategy? Today brings a must-read book for leaders at all levels.

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Your Guide to Credit Card Processing for Nonprofits

Neon CRM

In this article, we’ll cover the ins and outs of credit card processing for nonprofits, what you should look for in a payment solution, and how to set one up. Second, your nonprofit should have processes around handling cash donations to ensure that those gifts remain secure. What Payment Types Require a Processor?

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Nonprofit Startups: Apply for 501(c)(3) Status or Secure Fiscal Sponsorship?

Nonprofit Tech for Good

How does someone test an idea for a nonprofit without committing the time, effort, and money to apply for 501(c)(3) status, find a board, and secure long-term funding? Chamber of Commerce ,“Social entrepreneurship is the process by which individuals, startups and entrepreneurs develop and fund solutions that directly address social issues.

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Can You Pass The Leadership Test?

Eric Jacobsen Blog

One of my favorite books about leadership is The Leadership Test by Timothy R. Here are some important points from the book that are particularly powerful: Leadership is the process of influencing volunteers to accomplish good things. You can read it in an hour and its message will guide you through your entire career.

Test 52
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Create a Winning New Member Strategy in 3 Easy Steps

Association Analytics

Getting in front of target buyers and communicating value happen to be two of the main principles of the common sales process. The key is being deliberate about the types of prospects you’re trying to reach and processes you’re using to try to convert them into new members.

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