Crowdsourcing Social Change: A Contest To Solve A Complex Problem
Beth's Blog: How Nonprofits Can Use Social Media
FEBRUARY 21, 2010
I've questioned whether or not this a good way to find the best solutions for complex social problems, although it can certainly add a halo effect and spread a brand's message. I've just returned from a trip to India where there is a different approach to solving complex social problems using social media and the Internet.
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