EveryAction

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5 Corporate Philanthropy Roadblocks—and How to Solve Them

EveryAction

Corporate philanthropy encompasses mutually beneficial relationships between nonprofit organizations and for-profit businesses. However, most nonprofits continue to drastically underutilize available philanthropy opportunities, resulting in billions of corporate dollars being left on the table each year. Let’s begin!

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The complete year-end guide to maximizing matching gifts

EveryAction

Understanding matching gifts Matching gifts are a type of corporate philanthropy where companies pledge to match employees’ donations to eligible nonprofits. Maximize corporate philanthropy funding. One way to bring any organization’s end-of-year fundraising strategy to the next level is a matching gift strategy.

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6 smart fundraising strategies to drive major giving success

EveryAction

Prioritize corporate philanthropy and workplace giving. Prioritize corporate philanthropy and workplace giving. For one thing, workplace philanthropy offerings open up possibilities for eligible donors to get their gifts matched⁠—which doubles some major gifts and pushes other mid-level contributions into the major giving category.

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Elevating your major gifts and planned giving with data-driven decision-making

EveryAction

Besides building relationships with specific donors, you may also develop avenues to tap into corporate philanthropy. As employees, donors can become internal “cause champions,” potentially influencing where companies focus their philanthropy efforts. Additionally, money is only one aspect of giving.

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Text donor love to boost your end-of-year giving

EveryAction

Renowned fundraising researcher Jen Shang PhD , the world’s first philanthropic psychologist, and co-founder and co-director of the Institute for Sustainable Philanthropy found that donors getting an email stewardship piece before the ask gave $45 more than those who did not. This represented a 67% increase in giving!

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4 Keys to Attracting and Retaining Grassroots Donors with Your Sustainer Program

EveryAction

Research from Fidelity Charitable in 2021 found that Millennials take an expansive view of philanthropy and emphasize the importance not of specific nonprofit “brands” but of missions, causes, and living out their values.

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Thursday Thoughts | Last-minute to-do items before GivingTuesday 2022

EveryAction

Orr Group is a full-service consulting firm, specializing in the business of philanthropy. For those who gave on GivingTuesday or early in the end-of-year campaign, send a reminder about employee matching gifts to help double their impact.

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