EveryAction

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Why omni-channel fundraising works at year-end

EveryAction

Whether your nonprofit organization has used an omni-channel donor engagement strategy for years or you’re just getting started, busy fundraising seasons are the most important opportunities to communicate cohesively across mediums with your supporters.

Channel 224
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Does Slacktivism Actually Work?

EveryAction

One camp argues that the messaging around a cause and the urgency of an organization’s ask can be diluted by the rapid, superficial spread of marketing content. .” This digital-age phenomenon describes the inaction of supporters beyond simple acts such as ‘liking’ a Facebook page or sharing a call-to-action.

Work 165
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LGBTQ+ advocacy strategies to generate advocates year-round

EveryAction

Why LGBTQ+ advocacy is always-on from here on It’s more important than ever for LGBTQ+ organizations to effectively advocate on behalf of LGBTQ+ people. Key types of advocacy Issue awareness Before organizations can create advocates for their cause, they need to make people aware of the issues they’re trying to solve.

Advocacy 199
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Elevating your major gifts and planned giving with data-driven decision-making

EveryAction

Many people without children also want future generations to prosper, but instead of leaving large inheritances to relatives, they may fund social good organizations and programs. That’s not to say that childless donors should be an organization’s only focus. Putting donor data to work There are over 1.8

Data 214
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7 tips for preparing your nonprofit for a move to new software

EveryAction

Implementing more modern tools—especially major software, such as customer relationship management (CRM) or fundraising software—can provide your organization with new efficiencies and new capabilities to improve fundraising , marketing, volunteer management, and ultimately do even more to power your purpose. Locate your data.

Software 226
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New in EveryAction: expand your fundraising through matching gift integrations with Double the Donation and CyberGrants!

EveryAction

EveryAction, which is becoming Bonterra, is excited to announce two new ways our platform enables nonprofit organizations to maximize fundraising through matching gift programs. We invested in these initiatives to drive more revenue for nonprofit organizations and ultimately help social good organizations do more to power their purpose.

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Getting the board on board with nonprofit technology changes

EveryAction

from our friends at ParsonsTKO Selecting technology for a nonprofit or social good organization can take significant time and effort. While the C-level and managers will probably lead your organization’s tech selection, you can think of the board as the ultimate executive sponsor. Let’s dive in.