Connection Cafe

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Social Media as User Research: Crowdtesting Your Nonprofit’s Best Messaging

Connection Cafe

But this article focuses on one key part of that campaign: How to use social media advertising to research the messaging that best engages your audience, especially potential donors or members. Do you even need user research? User research” sounds much more cold and robotic than it should. So, do you need user research?

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5 Research-Backed Lessons on Major Gifts Fundraising

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5 Research-Backed Lessons for Major Gifts. Lastly, assuming you find that high net worth philanthropist, is the individual interested or likely to in support your mission, your cause, your organization? Engaging in thorough prospect research efforts to dive deeply into the best of the best identified prospects.

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U.N. SDGs: Choosing the Right Goals for Your Organization

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The broad outline of the goals affords the opportunity for a wide variety of organizations to attribute their positive programs, grantmaking efforts, and environmental, social and governance activities to one, if not many, of the goals. In this case, your research shows your partners’ needs align with SDGs 4, 11 and 13. Town halls.

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How Small Organizations Can Be Successful with Analytics

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This is prompting some very real questions about how to move forward—especially for the small er foundations and for healthcare organizations that have relied on a couple staff people, a committee , or lots of events to facilitate community giving. . So, what do organizations need to know about a right- sized approach? .

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One Mom’s Tips for Arts & Cultural Organizations

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As I think about arts & cultural institutions, I realize that my family is an ideal target for these organizations. What does our consumption of arts & cultural organizations look like? I don’t always have time to do research into what’s going on and what’s coming up. What’s important to us?

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4 New Year’s Resolutions for Arts & Cultural Organizations

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Data provided by IMPACTS Research and our good friend Coll een Dilenschneider shows that “n ot being thanked for a previous gift, not being asked to donate again, and lack of communication about the impact of one’s donation ” are among the top reasons why donors stop giving. Personally Thank Your Visitors , Members and Donors .

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3 Lessons Arts & Cultural Organizations Can Learn from Retail

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What’s surprised me are the parallels I see with other industries – namely retail where I was most recently focused – and it got me thinking: what can arts & cultural organizations learn from the retail industry? Visitor experience matters to arts & cultural organizations as well.

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