Fundraising without donor data: What’s that proverb about giving a man a fish?
3rd Sector Labs
AUGUST 7, 2014
Most charities raise money from many different sources – direct mail appeals, online donations, events, United Way campaigns to name a few. Online donations. In our second example, let’s look at online giving. How often do the funds come in without workable donor data – or any donor data – behind it?
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