Beth's Blog: How Nonprofits Can Use Social Media

APRIL 16, 2007

I've been doing more and more presentations that are dependent on having Internet access and I've learned over the years, to always have a backup. I'm glad I went to the trouble of having a backup plan, particularly for the Screencasting Session at NTC which include showing some screencast. What I did was download local copies.

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Beth's Blog: How Nonprofits Can Use Social Media

OCTOBER 18, 2005

Michael Gilbert of Online Nonprofit News points to Open Space User's NON-Guide (114 page PDF) as part of his observation about the popularity of open space meeting process. The best ever professional development experience use this model.

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Beth's Blog: How Nonprofits Can Use Social Media

FEBRUARY 20, 2019

Among them: Have a place to plan, reflect and think offline. Getting offline for thinking on paper and writing are known tools to improve our thinking and creativity. Having worked for over a decade with nonprofit professionals, I can think of several ways they can benefit from it. Reduce over-planning.

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Beth's Blog: How Nonprofits Can Use Social Media

SEPTEMBER 13, 2010

I’m just back from a few days mostly offline in the Point Reyes National Seashore area to walk along the beach and appreciate the beautiful views and nature. That balance is not a simple on and off switch – it is understanding how to integrate focused and receptive attentions into our online and offline lives.

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Beth's Blog: How Nonprofits Can Use Social Media

MAY 19, 2014

By launching My Ocean , an online community of more than 9000 divers, they shifted a lot of offline activities onto their website: dive leaders, volunteers and advocates could connect; find dive events and activities taking place nearby; promote their own events; talk about local issues and ideas and celebrate one another’s successes.

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Beth's Blog: How Nonprofits Can Use Social Media

MARCH 6, 2013

They build up an online and offline community, create great projects, and then ask the community to fund them through donations. How do you think offline or online crowdfunding will affect your favorite causes in 2013? For nonprofit leaders who are paying attention, the crowdfunding trend is hard to miss. Add your comments below.

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Beth's Blog: How Nonprofits Can Use Social Media

OCTOBER 3, 2012

There was some good discussion and questions about how you measure results from social media offline and the reminder that influence can be and should measured offline. My nonprofit friends at @ hubspot show off their copies of the book #netnon instagr.am/p/QTToUNlZjr/. p/QTToUNlZjr/. Beth Kanter (@kanter) October 3, 2012.

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Beth's Blog: How Nonprofits Can Use Social Media

JULY 27, 2010

Playing tourist in DC, it is interesting to see how much your online digital life impacts your offline life. There were a number of online/offline participatory visitor experiences. The Smithsonian is one of the Networked Nonprofits we feature in the book. We spent most of the day at the Smithsonian.

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Beth's Blog: How Nonprofits Can Use Social Media

DECEMBER 22, 2014

This is not a recently published book, but it is one of the better ones that I’ve discovered recently that provides frameworks and tips for leveraging your professional network both offline and online.

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Beth's Blog: How Nonprofits Can Use Social Media

MARCH 28, 2013

You can bet dollars that they are tracking conversions on that call to action link for the event sign up. Remember that you need to promote your event through all your digital and offline channels as appropriate – email, web site, flyers, and other social channels too.

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Beth's Blog: How Nonprofits Can Use Social Media

MARCH 9, 2012

One thing that is important to point out is that built their network before they needed with years of offline organizing with young people. Years of network building, offline organizing with young people. Building relationships with online/offline influencers and getting them to be messengers for the cause.

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Beth's Blog: How Nonprofits Can Use Social Media

SEPTEMBER 7, 2016

Zoe has helped many organisations maximise their impact across on and offline channels communications and achieve great results. Zoe Amar runs Zoe Amar Communications and is widely regarded as one of the charity sector’s leading experts in digital communications and marketing. Check it out today!

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Beth's Blog: How Nonprofits Can Use Social Media

JUNE 9, 2010

and several social-media experts—including Beth Kanter—we identified seven key lessons for nonprofits that want to use the Internet to evangelize their program model and increase their offline impact: 1. Keep it simple and concrete. is developing systems to recognize and reward those who are having the most impact both online and offline.

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Beth's Blog: How Nonprofits Can Use Social Media

APRIL 10, 2009

How do we activate the online activists to take action offline?" I was not presenting, but decided to use Twitter crowd source some suggestions, screencapture them, and put those into my presentation later in the day. jeffshuck @ kanter I'm biased, but events are a powerful way to move online advocates offline. I suggest a tweetup.

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Beth's Blog: How Nonprofits Can Use Social Media

SEPTEMBER 5, 2013

How do you fill in the gaps in your analytics with insights into your customers’ purchases, your fans’ offline interests, or your users’ reasons for liking what they like? This session presents a new form of social media analysis that combines social and survey data.

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Beth's Blog: How Nonprofits Can Use Social Media

FEBRUARY 24, 2012

Yesterday, I spent most of the day offline at the Wisdom 2.0 Dr. Dan Siegel , a brain researcher, gave a riveting talk about interpersonal neurobiology – and what goes on in our brains and how it impacts our offline researches when we spend too much time connecting online. Twitter Photo by Jennifer Barr @rjenbarr.

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Beth's Blog: How Nonprofits Can Use Social Media

APRIL 25, 2014

You need to let them know why you are making the introduction and this can be done online or offline. These can be done offline and online. Close Triangles: This is the practice of introducing people in your network to one another.

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Beth's Blog: How Nonprofits Can Use Social Media

OCTOBER 6, 2014

Gives you empathy for designing your own syllabus and course. The course has been delivered offline at Stanford to students and is teaching students about giving. First as an adjunct professor, I’m always interested in seeing how others teach their classes, particularly how the content is chunked and the activities.

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Beth's Blog: How Nonprofits Can Use Social Media

MAY 23, 2017

The campaign provides advice on how to self-examine and help detect signs and symptoms. Engagement with a purpose and knowing your audience.

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Beth's Blog: How Nonprofits Can Use Social Media

DECEMBER 4, 2012

This 6-page guide laid out specific steps for using Facebook, Twitter, and YouTube, as well as advice for connecting offline events and media opportunities offered during Give to the Max Day. And, there were many offline events and printed marketing/communication materials that contributed to the turnout.

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Beth's Blog: How Nonprofits Can Use Social Media

NOVEMBER 8, 2013

With this year’s GivingTuesday less than a month away , there’s lots of tips and best practices on how to leverage social media during the giving season both online and offline. Last night, Razoo, the social fundraising platform that is hosting a giving competition as part of Giving Tuesday hosted an event for SF nonprofits.

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Beth's Blog: How Nonprofits Can Use Social Media

JULY 21, 2014

Thriving requires taking a digital detox – going offline and focusing on the other people you are with. The biggest challenge is making this part of your life is doing it before you reach a crisis stage – and not feeling “guilty” or “selfish” for taking care of yourself.

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Beth's Blog: How Nonprofits Can Use Social Media

JUNE 6, 2011

Create a vibrant online platform that inspires offline action, where challenges are posted, solutions are debated, successes and failures are archived, data is both disseminated and captured, stories are shared, and essential civic relationships developed.

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Beth's Blog: How Nonprofits Can Use Social Media

JUNE 3, 2010

You shouldn’t silo your offline marketing from your online marketing, and you shouldn’t silo your website, email, and social media marketing either. What are some examples of how you’ve knitted together your web, email, offline, and social content?

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Beth's Blog: How Nonprofits Can Use Social Media

MARCH 29, 2013

Your Donors Don’t Live Only Online or Only Offline, So Why Do Your Communications? Integrated Marketing: Yesterday and Today by Dennis McCarthy , Integrated Marketing Expert and Director of Enterprise Sales at Blackbaud. Pitman , author of the Ask Without Fear! and founder of www.fundraisingcoach.com.

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Beth's Blog: How Nonprofits Can Use Social Media

AUGUST 27, 2012

Social Media Smackdown: Online VS Offline Impact - [link] coordinated by Kayta Andresen. Moving Past Pixels: Claiming Your Strategic Voice – [link] coordinated by Eve Simon (Be sure to see all the great panels Beaconfire has put together for voting). The Nonprofit Narrative - [link] coordinated by Dan Portnoy.

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Beth's Blog: How Nonprofits Can Use Social Media

MAY 20, 2010

6: Use social media to close the loop between online and offline action. This is about making sure that your social media is integrated into all marketing channels and that you have to think in both directions — from offline to online and online to offline. I give some very specific tips here.

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Beth's Blog: How Nonprofits Can Use Social Media

NOVEMBER 14, 2009

Is changing your Twitter profile in support of a cause a silly click action or the first rung on ladder of engagement to get people to do something offline? There are tools now to make it easy for supporters to change their avatars, although you don't get the range of self-expression. What do you think?

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Beth's Blog: How Nonprofits Can Use Social Media

JUNE 27, 2013

If you are not familiar with surf culture, an offline paddle out is a memorial service in the water that surfers do to honor a fellow surfer who has passed away. To honor my Dad’s memory and his love of the ocean, I am organizing a virtual “Paddle out” on Twitter and Facebook #OceanLoveEarl on July 3, 2013.

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Beth's Blog: How Nonprofits Can Use Social Media

JULY 1, 2013

Surfers that participate in an offline paddle out memorial service, paddle out to a suitable location with flower leis around their necks or with loose flowers (sometimes held between their teeth). The participants then get into a circular formation, hold hands, and silently pray.

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Beth's Blog: How Nonprofits Can Use Social Media

DECEMBER 20, 2012

Oh, and those who implement multi-channel fundraising strategies that take online donors to offline channels see up to 3X better fundraising results. You won’t use every tactic in every campaign, but over the course of the year you should have used multiple channels to raise money. Mobile Fundraising = Growth.

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Beth's Blog: How Nonprofits Can Use Social Media

APRIL 3, 2017

Effective delivery of content and learning experiences takes both on and offline connection. Talent managers and HR directors must move beyond the development of processes and policies and focus on embedding a culture of learning that can support and nurture talent within their organizations.

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Beth's Blog: How Nonprofits Can Use Social Media

NOVEMBER 12, 2013

There is “Bayanihan’ Spirit” or the Flippino word for community which includes lots grassroots fundraising through smaller nonprofits (offline and online ) and the church. She and her family live in the US now and like many American Filipinos they are rushing to send aid to their homeland.

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Beth's Blog: How Nonprofits Can Use Social Media

NOVEMBER 16, 2011

So, for these organizations, their content pyramid also includes integrating offline w/online channels. On the Ground Engagement: What will you ask people to do offline? Synergistic Collaboration: Who are you aligned partners online/offline? Content Curation on Twitter. View more presentations from Beth Kanter.

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Beth's Blog: How Nonprofits Can Use Social Media

OCTOBER 12, 2011

As Sue tells it, “Inspired, I began to reach out to my personal network on Twitter and Facebook and offline through word of mouth. Christopher Whitlatch from the Foundation responded to her tweet with that had a few bags they could donate. Not too long after that, the Pittsburgh Tote Bag Project was launched.

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Beth's Blog: How Nonprofits Can Use Social Media

SEPTEMBER 3, 2011

Here’s a brief MP3 of her explaining it.) On Sunday, September 4th, his network is hoping people will participate in this offline tribute: Bake some cookies and then brighten a stranger’s day by giving them away. One of the wonderful things that Alan’s mom did was bake cookies and give them away to strangers.

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Beth's Blog: How Nonprofits Can Use Social Media

OCTOBER 1, 2010

During my first week as Visiting Scholar at the Packard Foundation, I had an opportunity to hear a presentation by the good folks at Surfrider Foundation about their online/offline activism. We used their story and the way they work in the first chapter of the book, The Networked Nonprofit , to introduce people to the concept.

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