NCE Social Media

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2012 Nonprofit Social Networking Benchmark Report

NCE Social Media

Here’s a video of Jeff Patrick , president of Common Knowledge , being interviewed by Melanie Mathos at the 2012 NTC conference explaining the 2012 Nonprofit Social Networking Benchmark Report. Jeff goes over topics in the report such as ROI, value of a new fan/follower, commercial social networks, and resources for strategies.

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Social Media Policy Guidelines for Nonprofits

NCE Social Media

I was fortunate enough to serve on a committee of AFP International that brought together some social media gurus to hash out guidelines that nonprofit organizations can use to craft their own social media policies. It should fit seamlessly into your agency’s technology, human resource and marketing policies.

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Searching Just Got Social for NPOs

NCE Social Media

Here are a couple of resources, that I usually turn to with social media questions, that should help you create and maintain a Google+ page. Google for Nonprofits Discussion Group. What are some of the Google+ resources that you’ve found that are helpful? Beth Kanter. Google’s Blog. John Haydon. Socialbrite.

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Google+

NCE Social Media

Marc Pitman has a nice write up why your nonprofit should consider Google+. 7/25/11): I came across an additional Google+ best practices resource for nonprofits that I needed to share with you. Google+ Circles are similar to categorizing your Facebook friends with labels. Hangouts are where you can do group video chats.

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31 Days to Social Media Nirvana

NCE Social Media

John, as you know, is a social media strategist who specializes in nonprofits and has an awfully resourceful blog. John Haydon recently completed a 31-day series on how to improve your social media optimization. He kindly put the 31-day series into a zip file that is free and downloadable for the time being.

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Social Media and Search Engine Optimization

NCE Social Media

They do this to favor nonprofit agencies. April set up a page of free resources for nonprofits who want to learn more about SEO and see how it can be applied to increase their rank in search engines. One of the key points is that Google gives more weight to a website that uses a.org domain than a.com,net, etc.

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Megaphones

NCE Social Media

It details the noticeable lack of nonprofit organizations that are in the top 100 list of Twitter users. As nonprofit organizations, we should be at the absolute top of the list. Social media tools, such as Twitter are free resources that allows you to post information, news, comments and links in real time.

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