NetWits

MAY 19, 2008

We will be posting content from the NetWits newsletter to this blog to make it easier to carry on the conversation - so don't forget to leave a comment or two! If you like what you see, please subscribe to the NetWits newsletter. Tags: NetWits Newsletters Blackbaud Interactive Internet Marketing. Now, on to the good stuff….

Blackbaud 105

Blackbaud Newsletter Internet Interaction 105

NetWits

JUNE 6, 2011

These could be included online or in email newsletters. Consider what functionality you can provide “behind a login,&# and promote that functionality often throughout related webpages, in email newsletters and in offline collateral.

Websites 165

Websites Offline gMail Newsletter 165

NetWits

FEBRUARY 2, 2011

Start a regular (weekly, monthly) newsletter where you deliver content that your supporters need, want, find useful. Build landing pages (for the calls to action you have in your newsletters) that have been optimized for those coming from your newsletter. Email address only is generally the best practice.

email 246

email Social Social Media Search 246

NetWits

NOVEMBER 29, 2010

As we move into the last month of the year, let’s take a quick look at how you can improve your email newsletters and appeals in 2011. Sending an e-newsletter out with the same subject line each time is guaranteed to make your readers yawn. Consider the following email pitfalls. You don’t track the results of your emails.

email 180

email Spam Images Audience 180

NetWits

NOVEMBER 21, 2010

Julian Peterson, Marketing & Online Director, Time Out spoke about his successes with his weekly newsletter, hoping to help all attendees become email marketing ninjas. This becomes easier if you start to look at what types of information your constituents are opening in your email newsletters.

Database 109

Database Doc Newsletter Australia 109

NetWits

JUNE 22, 2011

Register for our Event Fundraising Newsletter to receive monthly content and resources specifically for event fundraising professionals. Register for our Event Fundraising Newsletter to receive monthly content and resources specifically for event fundraising professionals. Join Today. Leave a comment. Join Today.

Causes 202

Causes Script Sample Support 202

NetWits

MAY 19, 2011

Also consider a bi-weekly or monthly newsletter that includes quick tips, examples from other fundraisers, and links to available resources. Register for our Event Fundraising Newsletter and immediately get access to 5 whitepapers covering topics from using social media to empower participants to increasing team captain effectiveness.

Relationship 208

Relationship Raise Tips Fundraising 208

NetWits

JULY 27, 2011

Will it be for a regular newsletter about the work your doing to create a better world? If you attracted them by promoting a monthly newsletter that would include content about local issues in their community then make sure you stick to that contract by only messaging them monthly with content that’s on topic.

email 182

email Marketing Strategy Track 182

NetWits

JUNE 7, 2012

Use online communication, such as your website, Facebook, Twitter and email blasts, as well as direct mail, newsletters and phone calls to past donors to keep them informed. Promotion is ke y - Donors will not know about new happenings without advertisement and promotion. Make use of every channel you’ve got available.

Online 221

Online Fundraising Benchmark Report 221

NetWits

JANUARY 31, 2011

That’s right – better than your fancy newsletter and much better than your unsolicited eBlast (though people tend to make some very simple and correctable mistakes in those types of emails also). Did you know that acknowledgement or “thank you” emails have the highest open rate of any email communication type.

email 220

email Template Poll Social Media 220

NetWits

MARCH 10, 2012

Content marketing products take the form of annual reports, custom magazines, print or online newsletters, blog post, articles, success stories, white papers, webcasts/webinars, podcasts, video, in person events, ebooks, research report and email. I’m sure you just said to your self “we do that” at least 3 or 4 times.

Content 201

Content Marketing Online Wikipedia 201

NetWits

DECEMBER 6, 2010

Create and send a volunteer newsletter updating your potential and current volunteers on activities and the impact of their volunteering. Survey your volunteers online to see what they like and perhaps what can be improved upon regarding volunteering for your organization.

Websites 152

Websites Donor Tips Retention 152

NetWits

JULY 18, 2011

For example, announce in your event newsletter and on social media that the first team to add 10 new members wins a free pizza party. You’ll build your YouTube presence, uncover compelling stories and generate new, heartfelt videos that, with permission, could be added to your website. Encourage a timely action.

Contest 167

Contest Fundraising Support Ideas 167

NetWits

JANUARY 6, 2011

Ideally, your visitors want to “Make a Donation&# , “Subscribe to the Blog&# , “Sign-up for the Newsletter&# , “Volunteer&# , or simply “Visit Our Website.&# Most web visitors do not want to “Click Here&# , so avoid using that phrase. So find a nice action verb, and use it as your call to action.

YouTube 198

YouTube Action Video Newsletter 198

NetWits

MAY 12, 2011

— If you want to learn more about using social networking as part of your peer-to-peer fundraising program, register for our Fundraising Newsletter. Give your event participants an idea of how to use social media more effectively and throw in some out-of-the-box ideas to help them get started.

Social Media 279

Social Media Studies Fundraising Media 279

NetWits

FEBRUARY 16, 2012

In just a few minutes, donors can click a button in your email newsletter to donate, provide their monthly gift amount and payment information, and just like that they are part of your recurring giving program. Supporters are more likely to make a donation, and more likely to continue donating, if you make the process easy.

Gift 188

Gift Program Online Fundraising 188

NetWits

SEPTEMBER 13, 2011

Bottom line: games connect your supporters and push them to act in a way no newsletter or static Facebook page can. Nonprofits cannot afford to sit on the sidelines of the gamification movement. They need to start “gaming” their supporters now. Where have you seen game mechanics used effectively?

Game 198

Game Support Avatar PowerPoint 198

NetWits

MAY 25, 2011

Register for our Peer-to-Peer Fundraising Newsletter. Register for our Event Fundraising Newsletter and immediately get access to 5 whitepapers covering topics from using social media to empower participants to increasing team captain effectiveness. Looking for additional resources like this? Yep, that's a real person.

Support 270

Support Fundraising Sample Raise 270

NetWits

MAY 24, 2011

Register for our Event Fundraising Newsletter and immediately get access to 5 whitepapers covering topics from using social media to empower participants to increasing team captain effectiveness. CEO or executive director attention is mandatory for this group of rock stars. Looking for information on increasing event fundraising revenue?

Fundraising 171

Fundraising NPO Strategy Sound 171

NetWits

MAY 5, 2011

A newsletter is the simplest way to start. It really is this simple! Sit down and plan out which emails will go when, and aim to get an email out to each of your subscribers at least once a month to keep them up-to-date with your work.

email 166

email Calendar Spam Database 166

NetWits

JANUARY 29, 2009

eNewsletters – 61% of nonprofits send out an electronic newsletter. Right away there is an obvious opportunity for the organizations who are emailing without sending enewsletters to better steward supporters by adding a newsletter to the marketing mix.

Websites 105

Websites Newsletter Internet Offline 105

NetWits

JULY 9, 2012

This communication can be done via email, newsletter, direct mail or social media. Create a plan for your organization that will continue or renew communication with new donors, keeping them abreast of your performance and letting them know how their money helped you.

Online 144

Online Giving Haiti Fundraising 144

NetWits

MAY 21, 2008

NetWits Newsletters Social Networking Internet Marketing. As social networking gains popularity with working professionals and those who don’t feel comfortable posting their resumes on one of the more traditional job boards, tools like LinkedIn® will become even more important to recruiters. Will we see you out there?

Social Network 105

Social Network Network Social Linkedin 105

NetWits

MARCH 23, 2012

You can’t sign up for their newsletter, register for an event, learn more about their programs, or anything else that might otherwise distract you from completing the transaction. They’ve got a clear title telling you what to do, a simple form, visually clear markers telling you what fields are required and a nice layout.

Trend 268

Trend Online Giving Blackbaud 268

NetWits

JANUARY 25, 2012

Register for our Event Fundraising Newsletter and immediately get access to the 5 whitepapers. While that does mean more work, it also means more engaged, inspired participants that are far more likely to raise more for your event and return next year. What other participant audiences have you focused your communications on? Looking for more?

Raise 226

Raise Money Fundraising Contest 226

NetWits

AUGUST 23, 2011

Register for our Event Fundraising Newsletter and immediately get access to the 5 whitepapers referenced in this post. Now it’s your turn …. What other ways have you found to turn non-fundraisers or low-dollar fundraisers into money raising superstars? Looking for more?

Raise 209

Raise Money Fundraising Social Media 209

NetWits

SEPTEMBER 20, 2011

Register for our Event Fundraising Newsletter and immediately get access to 5 whitepapers. She’ll be co-facilitating a session at the Blackbaud User Conference called “ Integrated Marketing Plans for Special Events” with Donna Wilkins of Charity Dynamics. Looking for more?

Fundraising 186

Fundraising Team Blackbaud Chicago 186

NetWits

MAY 23, 2008

Tags: API Blackbaud NetCommunity Generation Y Technology NetWits Newsletters Social Networking Internet Marketing.

Integration 105

Integration Personal API Blackbaud 105

NetWits

NOVEMBER 16, 2010

It’s sort of like asking people to subscribe to your email newsletter, but on Facebook. This way Ford can serve up the content they want you to see. In Fords case there’re putting a big call to action in front of everyone who visits. Second , you’re seeing a limited portion of the content available on their custom tab.

Facebook 211

Facebook Profit Info Social Media 211

NetWits

MAY 23, 2008

Tags: SaaS Technology NetWits Newsletters OnDemand Software as a Service Internet Marketing.

Software 105

Software Service Technology Oracle 105

NetWits

APRIL 12, 2012

For information sought by our major gifts prospects.

Gift 133

Gift Online Donation Offline 133

NetWits

DECEMBER 13, 2010

Here are a few ideas: On the donation form, ask donors if they would like to opt in to your organization’s newsletter. So how can you cultivate new peer-to-peer donors and get them to give again? You could also ask if they would like to become more involved by receiving news alerts, program information or event invitations.

Fundraising 170

Fundraising Raise Gift Registration 170

NetWits

MAY 26, 2011

Peaks will help you determine what is on your website that draws traffic – is it your e-newsletters or events? I suggest increasing this to the past 3 months, the most possible. Use this comparison to survey peaks and valleys of traffic. You can then use those pages to pull traffic to other areas on the site.

Report 251

Report Web Analytics Comparison 251

NetWits

DECEMBER 2, 2010

Warm your audience up first with a newsletter or general info communication. Lastly, if you are just getting started, start off small and get used to the mechanics of what you are doing first. The very first message shouldn’t necessarily be an “ask.” I hope that helps you better understand how to do email segmentation.

email 149

email Marketing Mail Metrics 149

NetWits

AUGUST 2, 2012

When you put together the standard corporate sponsorship proposal, you begin by listing your website, newsletter – just like our example. Newsletters. # Then translate that information into proposals that will generate meetings and open doors to negotiations. Step 1 – Evaluate Your Assets. Email lists. # of receipents. # of engagers.

Social Media 209

Social Media San Diego Donor Media 209

NetWits

JULY 27, 2012

Social media is talked about so much that you probably think every other …

email 101

email Build Tips Social Media 101

NetWits

JUNE 7, 2011

The most effective means of website traffic generation continues to be a multi-channel approach; including search engine optimization, email newsletters, offline communications and social networks.

Studies 258

Studies Share Stumbleupon Digg 258