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2016 Nonprofit Email Deliverability Study: Spam Still Costing Nonprofits Thousands

EveryAction

Today, EveryAction released the 2016 Nonprofit Email Deliverability Study , an exploration into just how much spam is negatively impacting nonprofit online fundraising. Well, there's good news + there's bad news. Remember the bad news I mentioned? Download a copy of the report now - it's free.

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Lame spam of the day: Fake BBC news stories

Robert Weiner

Like most lame spam, this one lacks any formatting or graphics. The tricky part is that it's masquerading as a news story sent to me by a friend, and those typically lack formatting and graphics. Choose the news and sport headlines you want - when you want them, all in one daily e-mail. <

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10 Content Marketing Best Practices for Nonprofits

Nonprofit Tech for Good

Related Webinar: How to Create a Social Media Strategy for Your Nonprofit Related Certificate Program: Certificate in Social Media Marketing & Fundraising Your online donors and supporters are bombarded daily with breaking news, advertising, and spam.

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Attention Nonprofit Emailers: Big Changes Coming to Google and Yahoo!

Pamela Grow

Keep Spam Rates Under 0.3%: Don’t be the annoying spammer in people’s inboxes. ” Good news! Now, let’s talk about spam rates – the real sticky wicket. High spam rates are like waving a red flag at Google and Yahoo. So, be cautious, and check your spam rates. Take precautions.

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Lame spams of the day: Fake Amazon and PayPal receipts

Robert Weiner

These aren't as lame-looking as most of the spam I write about: they use the right logos, fonts, and typefaces. The giveaways are: 1) Hover over the links and see where they point before clicking (that's the best way to prevent phishing attacks and malware infections from spam). 3) I got a dozen of the Amazon spams.

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Missing the Mark: Why Legitimate Emails Head Right for the Spam Folder

Byte Technology

Upon further examination the recipient discovers it got automatically dropped into their spam folder. Another type of automatic email sifting is called Bayesian Filtering, which utilizes statistical analysis to “learn” what spam looks like. To begin, follow some simple steps. To begin, follow some simple steps.

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Lame spam of the day: Digg + Facebook

Robert Weiner

I've seen two versions of this spam claiming to be verification of Facebook social sharing on Digg. Let your friends see what you're reading as you discover the best news around the web. One said it's a Facebook verification, the other a Digg verification. Version 1: Sender: Facebook Verification (registration@datonet.at).

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