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The Three Most Common Mistakes Nonprofit Group Admins Make on LinkedIn

Nonprofit Tech for Good

LinkedIn Groups can be very high in ROI as long as you’re patient and willing to invest at least an hour a week promoting and monitoring your LinkedIn Group. Unfortunately, many nonprofits have created LinkedIn Groups over the last few years and when results were not immediate, they abandoned their Group much too soon.

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Facebook and Nonprofits: Success Stories? ROI?

Nonprofit Tech for Good

Nonprofits with national and international name recognition do great on Facebook in terms of growing a large fan base, but many small to medium-sized nonprofits struggle to achieve the elusive Facebook ROI (Return on Investment) – website traffic, new e-mail newsletter subscribers, mobile subscribers, online donors, thumbs up and comments i.e,

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Four Reasons Why Nonprofits Should Question Facebook’s Integrity, Longevity, and ROI (Return on Investment)

Nonprofit Tech for Good

To question Facebook and it’s integrity, longevity and ROI [Return on Investment]. Facebook would do well to follow the lead of Twitter, MySpace and YouTube. 3) Facebook ROI is limited and often over-rated. 4) Twitter 5) LinkedIn 6) Facebook. Personally, my ROI from Facebook isn’t that great.

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10 Common Mistakes Made by Nonprofits on Social Media

Nonprofit Tech for Good

For the past six years I have spent 50 to 60 hours a week utilizing Twitter, Facebook, YouTube, Flickr, MySpace, LinkedIn, and Foursquare to promote nonprofits. Not following on a 1:1 ratio on Twitter. If your nonprofit’s objective is to gain a lot of followers on Twitter, then you should follow on a 1:1 ratio.

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Social Networking Communities Are Migrant Communities

Nonprofit Tech for Good

They move with you to The Next Big Thing i.e., from MySpace to Facebook to Twitter to Foursquare. I first got on MySpace in February 2006 when I created a portal to Nonprofit Organizations on MySpace. This is when the MySpace vs. Facebook debate began to rage in the blogoshphere. The community was red hot.

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To the Small Nonprofits on the Social Web: 5,000 is the Magic Number

Nonprofit Tech for Good

I’ve observed this phenomenon on Facebook, Twitter, LinkedIn, Myspace, and Foursquare. The larger your communities, the higher your ROI. I wrote about it in Social Media for Social Good: A How-To Guide for Nonprofits : Communities begin to grow exponentially when they reach 5,000 members.

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[Book Interview] Nonprofit Example of Social Media Excellence: Pancreatic Cancer Action Network

Nonprofit Tech for Good

Twitter: twitter.com/PanCAN , twitter.com/Advocate4PanCAN. LinkedIn: linkedin.com/groups?gid=104492. The 1 st tool was MySpace back in 2007. Are you tracking Return on Investment (ROI), and how? Please summarize your ROI. I am tracking the ROI. I track the ROI a few ways. (1) Summary of ROI.

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