Beth's Blog: How Nonprofits Can Use Social Media

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Micro Volunteering for the Haiti Earthquake

Beth's Blog: How Nonprofits Can Use Social Media

Geoff Livingston, my colleague at Zoetica, has a post in Mashable today on Five Social Media Lessons from the Haiti Earthquake Relief. He describes how with the widespread adoption of social media in the non-profit sector, people’s ability to act and support communities in need like Haiti has only been increased.

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Crisis Mapping in Haiti from Ushahidi, Donate by Texting

Beth's Blog: How Nonprofits Can Use Social Media

My colleagues at Ushahidi have already swung into action and are mapping crisis information from Haiti. Their goal is to create the simplest way of aggregating information from the public for use in crisis response. This effort is run by Mobile Accord. $3 Disclaimer: I'm on the board). 3 million has already been donated.

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Are Qwerty Monsters the Nonprofit Donors of the Future?

Beth's Blog: How Nonprofits Can Use Social Media

Google and Microsoft sent me mobile phones in response to my complaints about the Apple iPhone in-app donation policy. Mobile can’t be this separate tactic or channel in your communications strategy. Also, fundraising may not be your first objective with mobile. Is mobile the best way to reach your target audience?

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SMS Fundraising Campaign for Breast Cancer

Beth's Blog: How Nonprofits Can Use Social Media

Given the visible success of the Haiti text to give campaigns, SMS is bound to become one of the tools in the an organization's fundraising bag if it isn't already. textPlus, a mobile app, offers users free texting with group text capability. textPlus, a mobile app, offers users free texting with group text capability.

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Zoetica Iphone App and More Thoughts On Nonprofit iPhone Apps

Beth's Blog: How Nonprofits Can Use Social Media

For example, just take a look at the explosion of mobile apps for museums. and especially since the dramatic success of the Red Cross Haiti text fundraising. But text fundraising is a whole different type of project than delivering content which might make a good "toe in the water with mobile" low-cost experiment. .

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Nonprofits Should Consider SMS Fundraising With Eyes Wide Open

Beth's Blog: How Nonprofits Can Use Social Media

The Haiti crisis demonstrated that text to give fundraising can be a powerful tool, particularly as an "early responder" fundraising technique in disaster. It may not make sense for your nonprofit to get mobile . What are some of the best practices for incorporating mobile into your communications and engagement tool box?

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New Book: How To Implement Multichannel Online Campaigns

Beth's Blog: How Nonprofits Can Use Social Media

I blurbed this book with, “If you are looking for a recipe book for tips and tactics to integrate mobile and social media to round out your nonprofit’s marketing plan, look no further than this book.” Social and Mobile Staff. Click to see larger version. Internet Director. Web Producer. Online Campaigner.