TechImpact

AUGUST 26, 2013

Image courtesy of Guide Creative. Google analyzed donation-related searches, finding and increase of 30% from August 2012 to September 2012, according to a study conducted by Google and Millward Brown Digital. 25% of respondents made a donation via a mobile device. 79% of donors were influenced by an online video ad.

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Google Fundraising Statistics Mobile 201

TechImpact

DECEMBER 10, 2013

Here are some ideas from Nonprofit Answer Guide. If you’re interested in reading more, check out the original article at Nonprofit Answers Guide. What areas of my nonprofit will benefit most from technology? How do you go about implementing that technology to immediately see that change you invested in? Office Infrastructure.

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Technology Tech Nptech History 123

TechImpact

FEBRUARY 18, 2014

Nonprofit Marketing Guide uncovers 50% of nonprofit communicators label social media as a “very important” communication tool. According a Pew study , 73% of U.S. online adults now use social networking sites. We Are Social says, roughly one-third of the world’s population is now online.

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Stats Social Media Media Social 154

TechImpact

DECEMBER 31, 2013

From online guides and daily webinars to printed books from Amazon, any question you have is easily answered quickly and easily. Plenty of information. If you’re a small nonprofit looking to become completely self-sufficient, the amount of information available to you on SharePoint is staggering. Vast community.

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Sharepoint Amazon Nonprofit Tech 137

TechImpact

AUGUST 23, 2013

Provides a guide for nonprofits. Free version, but limited. Paid services are low-cost and offer more features. Ability to test emails to see if they will be delivered to users’ Spam folder. Constant Contact. Target publicity campaigns by type. ” Services range from expensive to inexpensive.

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Comparison email Service Marketing 156

TechImpact

FEBRUARY 24, 2014

Follow this guide to optimizing your emails for web users! One of the biggest pitfall your nonprofit can make is not optimizing your emails for the mobile reader. More emails are read on morning public transportation commutes and on lunch breaks than at desktop computers. Sending without permission. Email inboxes are getting smarter.

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email Marketing Metrics Spam 227

TechImpact

JANUARY 6, 2014

Guide them to your donation page with as few mouse clicks as possible. It is imperative that your website boasts a simple and interactive “Contact Us” page that will allow visitors to ask questions, and feel like they are involved immediately. This will also help you gather data about who is following and interested in your mission.

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Websites Donation Tech Interaction 207

TechImpact

JUNE 3, 2014

Here is a guide to help you effectively calculate donor retention rates. One of the most important statistics to glean from this whole process is your donor retention rates, or, the number of donors who donate to your nonprofit each year. Analyze that data.

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Data Donor Retention Demographics 215

TechImpact

NOVEMBER 27, 2013

Check out the self-guided tutorials , available to everyone, or get your school involved with an after-school program using the starter kit for schools. And 90% of grade schools (K-12) in the U.S. do not offer computer science. For classes without computers, the program also offers un-plugged tutorials.

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Tutorial Teach Student Tech 114

TechImpact

JANUARY 8, 2014

Image courtesy of SMB Tech Guide. How many years has your nonprofit run on its in-house computing system? Chances are a pretty long time. With cloud computing becoming more viable every day, it is important to take a step back and evaluate from time to time whether making the upgrade to a cloud system is right for your nonprofit.

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Time Tech Industry Nptech 175

TechImpact

NOVEMBER 4, 2013

Particularly if you emphasize specific #hashtags, you can guide live Tweeters to target your primary audience or break ground with a new network. Encourage event guests to live tweet by designating a #hastag for your event and provide Tweeters with a list of other common #hashtags associated with your cause or nonprofits in general.

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Mobile Volunteer Tech Program 212

TechImpact

APRIL 30, 2014

Image courtesy of SMB Tech Guide. For many nonprofits, the move to the cloud is an obvious choice. It offers service when it’s needed, it has the capacity to greatly reduce daily operating costs, and it allows for great flexibility for its users. The problem is, when nonprofits are preparing to choose a cloud provider , many fall flat.

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Question Articulate Tech Integration 154

TechImpact

MARCH 3, 2014

The media can come in the form of videos, written essays, research statistics, step-by-step guides or and anything in between. Content marketing is broadly defined as the creation of any media with the intention of acquiring customers, donors, or volunteers. 25% of nonprofit professionals have a documented content strategy.

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Stats Content Marketing Nonprofit 128

TechImpact

MAY 12, 2014

Mailup – “Direct Marketing in a Mobile World: a Practical Guide”. Stats say 47% of email is now opened on a mobile device Litmus –”Email Analytics” (Aug 2013). Typically more than 25% of email is read on a smartphone, on average it is 31% for us.

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Statistics Mobile Marketing India 168

TechImpact

SEPTEMBER 3, 2014

Contacting a consultant to help guide your nonprofit through this uncharted territory could be a great way for your nonprofit to ensure it’s getting exactly what it needs to be successful. The first step is admitting your nonprofit has a spreadsheet problem.

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Nonprofit Tech Track Database 161

TechImpact

AUGUST 29, 2013

21, 2013), with a step-by-step guide to creating an organized and successful Giving Day Campaign. Image courtesy of Coordinating Public Relations. The Knight Foundation released the Giving Day Playbook this past week (Aug.

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Tips Giving Calendar Foundation 133

TechImpact

SEPTEMBER 24, 2014

Your OFfice 365 vendor should have someone available for you to consult to guide you through the process, making it as painless as possible. It’s cost effective and can streamline the process. Consult an expert. There’s an expert for just about everything, and Office 365 is no different. Consider local storage.

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Files Audio Offline Internet 136

TechImpact

NOVEMBER 6, 2013

Accessibility for the visually impaired and hearing impaired is also important–follow the W3C Accessibility guides. If your form labels are awkwardly aligned, or even broken, users will be turned off. When it comes to reaching all audiences, don’t forget about those who might need special devices, such as screen readers.

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Donation Create Tips Stats 197

TechImpact

JUNE 20, 2014

Here’s a handy guide to hep your nonprofit start creating more impacting and meaningful posts on social media, today! So how do you know what a post on Instagram should contain, but should not have prominently place on Twitter? Or do you know what a traditionally viral Facebook has that a Pinterest post never even thinks about?

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Social Media Create Media Social 194

TechImpact

NOVEMBER 6, 2014

Shortly following The Furrow’s release, Michelin developed “The Michelin Guides” a 400 page guide developed to help drivers maintain their cars over longer periods of time. However, few can argue the rapid rise, and ostensible success content marketing has seen in the nonprofit sector.

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Benchmark Content Marketing Report 119