Philanthropy and Social Media: New Whitepaper from The Institute for Philanthropy
Amy Sample Ward
JANUARY 20, 2012
The real-time web is a paradigm based on pushing information to users as soon as it’s available, instead of requiring that they or their software check a source periodically for updates. Their Tweetsgiving campaigns were fundraisers benefiting Mama Lucy’s school in Tanzania and connected the students to their supporters through Twitter.
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