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5 New Google Analytics Statistics For Nonprofits

TechImpact

Image courtesy of Google User Content. Google Analytics, where would I be without you?”. What more can you learn from Google Analytics? The problem a lot of marketers are running into is they’re seeing their Google Analytics results as being incomplete. But these are all the intuitive questions, the obvious stats.

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22 Statistics About #GivingTuesday Donors Worldwide

Nonprofit Tech for Good

Digital wallet payments, such as Apple Pay and Google Pay – 1%. Direct/Post mail (credit or debit card, cheque) – 12%. PayPal – 12%. Bank/wire transfer – 7%. Cash – 3%. Text-to-give – 2%. Mobile Money, such as Vodafone M-Pesa and Airtel Money – 1%. 7) 57% are enrolled in a recurring giving program.

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Where Does Your Nonprofit Stand: 15 Social Media Statistics

TechImpact

B2C marketers were more likely to use Facebook, YouTube, Pinterest and Instagram, while B2B marketers were more likely to use LinkedIn, Google+ and blogging. The social media platform that most marketers want to know more about is Google+, which is probably due to its role with SEO.

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What’s the ROI for Google Ads for Nonprofits?

Get Fully Funded

One of the best nonprofit tools out there is the Google Ad Grant. Particularly for Google Grant program participants, it’s important to know the typical ROI for Google Ads so they know what to expect. To help you make the most of the opportunity, we’ll cover these key questions about Google Ad ROI for nonprofits: What is ROI?

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5 Google Analytics Stats To Track Fundraising Success

TechImpact

Have a good tip for tracking your fundraisers success in Google Analytics? Perhaps you are getting a lot of traffic from Google, but those traffic sources are not leading to donations. Page most trafficked just before landing on your donation page is perhaps the most crucial of all statistics. Then, click Navigation Summary.

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11 Reasons To Fundraise In September, According To Google

TechImpact

Google analyzed donation-related searches, finding and increase of 30% from August 2012 to September 2012, according to a study conducted by Google and Millward Brown Digital. The post 11 Reasons To Fundraise In September, According To Google appeared first on Tech Impact Blog. Image courtesy of Guide Creative.

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11 Mobile Marketing Statistics You Wont Believe

TechImpact

Don’t be left behind when your contemporaries are connecting with new donors, volunteers and constituents through mobile and you’re still sending snail mail.Here are 11 statistics that will make you a believer in mobile marketing and its potential for the nonprofit sector. Google, 2012) 52% of all mobile ads result in a phone call.