Beth's Blog: How Nonprofits Can Use Social Media

JULY 6, 2011

Yesterday’s Yi-Tan call with Jerry Michalski was about Google +. Charles Warren who was on the Google + team was on the call. Google sees granular privacy controls as a way to spark more sharing because people will feel more comfortable and not just lurk. And, of course, the Facebook VS Google War has just gotten started.

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Beth's Blog: How Nonprofits Can Use Social Media

AUGUST 2, 2011

While this Peer Exchange starts off with best practices on Facebook, it is a means to a higher end: how to apply and integrate those principles into the organization’s broader children’s health communications strategies. Can Google + be a good platform for social change activists? Short answer: too early to tell.

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Beth's Blog: How Nonprofits Can Use Social Media

JULY 4, 2011

On Friday, I tripped down the rabbit hole of Google + field test with many other social media early adopters and nonprofit technology (#nptech folks) who were kicking the tires. Google + is Google’s new social sharing platform. Google+ will add to that competitiveness. I found it overwhelming!

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Beth's Blog: How Nonprofits Can Use Social Media

FEBRUARY 1, 2012

Alex Abelin: Google + for Nonprofits. Does Google + have the potential to be a valuable platform for nonprofits or is it just another shiny object to distract nonprofits? Should your nonprofit do more than simply set up a presence on Google + and not invest any more time? Become Familiar with the Google + Landscape.

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Beth's Blog: How Nonprofits Can Use Social Media

JULY 7, 2011

The platform war between Facebook and Google + officially launched with a press conference at Facebook announcing the new “awesome&# features including one click skype/Facebook integration for video chat. I watched live stream on Facebook and the real time snarky reactions coming across Google +. What a day! Analysis here.

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Beth's Blog: How Nonprofits Can Use Social Media

JULY 11, 2011

And, of course, all the funny comics showing the demise of Twitter and Facebook anything else that stands in Google + way to getting more adoption or increasing it stock value. Shared on Google + by Abid Shaikh. Dave Gray Illustration Shared Through Google +. 2 Learn: The learning happens through interacting and commenting.

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Beth's Blog: How Nonprofits Can Use Social Media

JANUARY 25, 2013

I think that is an important insight for small organizations who don’t have a team of people doing the social media and trying to do it with limited hours in the day. Her team members use both a Google spreadsheet, Google Cal and Jira to manage it all. ” What are the metrics for measuring your content?

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Beth's Blog: How Nonprofits Can Use Social Media

OCTOBER 29, 2013

I had the change to work with his organizations and many other Packard grantees during my four years as Visiting Scholar. The Packard Foundation is hosting a Google Hangout and will be live from our headquarters. Google Hangout, 10/29 @3pm PST. Sign up: bit.ly/18CDKRR.

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Beth's Blog: How Nonprofits Can Use Social Media

AUGUST 11, 2011

Yesterday on Google +, John Haydon made a provocative statement: “It’s a big mistake to say that nonprofits should wait on Google +&#. Where does your organization to invest is time in its online/multi-channel strategy to be successful? Source: Pew Internet. You can find the complete PEW report here.

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Beth's Blog: How Nonprofits Can Use Social Media

JULY 26, 2011

Families USA is an organization fighting for affordable health care for all Americans. In this example of using grassroots organizing to influence grass tops debates, how do we measure it? The grid itself can be customized to your organization’s way of thinking about its marketing funnel, target audiences, and tactics.

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Beth's Blog: How Nonprofits Can Use Social Media

APRIL 8, 2020

If participants are working through an exercise or set of discussion questions, create a google document with your prompts and include space for taking notes. You’ll need to make sure you drop the google document link into the chat before you put people into small groups.

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Beth's Blog: How Nonprofits Can Use Social Media

SEPTEMBER 17, 2008

How do you organize your productivity tools effectively? What caught my eye was his diagram of how one might use a collection of google apps to for social media listening. I might tweak this dashboard and also add Google Analytics to keep an eye on your referrals. (1) 4) IGoogle - this would your customized gateway.

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Beth's Blog: How Nonprofits Can Use Social Media

NOVEMBER 22, 2011

National Study Reveals: Digital and Social Media Are Delivering for Arts Organizations , Guest Post by Mary Trudel and Rory MacPherson. Just over a year ago, we asked ourselves a question: How are arts organizations using digital and social media, and what sorts of results are they getting? Arts organizations are not alone in this.

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Beth's Blog: How Nonprofits Can Use Social Media

NOVEMBER 20, 2018

Google’s photo identification mislabeled black people as gorillas in 2015 or Microsoft’s AI-powered social chatbot that started tweeting racial slurs. The Next Web. This will be help voice assistants like Alexa improve as well as software that automatically analyzes documents inside law firms and others organizations.

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Beth's Blog: How Nonprofits Can Use Social Media

JUNE 28, 2007

I'm working on another screencast (sponsored by NTEN and SalesForce ) about the SalesForce/Google Ad Words Integration. What advice would you give to someone who is developing their keyword advertising campaign with Google Ad Words? " The Google AdWords software will suggest keywords. Can you share some steps?

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Beth's Blog: How Nonprofits Can Use Social Media

NOVEMBER 18, 2014

Last week, I facilitated a mini-innovation lab on measuring impact for grantees of the Google Nonprofit program at the Impact Hub. We started off with an affinity clustering of the strengths, challenges, and opportunities for improving their organization’s practice of measuring impact and communicating about it.

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Beth's Blog: How Nonprofits Can Use Social Media

OCTOBER 22, 2018

From organic energy bars to artisan jewelers and even a Llama trekking company, five small businesses in Cusco will benefit from the collective knowledge and work of these twenty women. The workshop was developed by several women who work at Google. The program teaches women how to build confidence with self-promotion.

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Beth's Blog: How Nonprofits Can Use Social Media

MARCH 25, 2008

Just saw a press release from Yahoo, Google, and MySpace about OpenSocial Foundation. The OpenSocial Foundation will be an independent non-profit entity with a formal intellectual property and governance framework; related assets will be assigned to the new organization by July 1, 2008. and not for Google???s a public benefit???)

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Beth's Blog: How Nonprofits Can Use Social Media

JUNE 13, 2009

Here's a list of the monitoring tools in her toolbox: Google Alerts - I hope you know what they are and are already using them! Detractors - people you know don't like you but talk about you. Competition - people in the same space as you. Staff - prominent people in your org, like your CEO.

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Beth's Blog: How Nonprofits Can Use Social Media

OCTOBER 28, 2020

GiveDirectly helps disaster victims via direct cash transfers is working in partnership with Google to launch Delphi , an online tool that allows aid organizations to pinpoint the specific locations, down to granular zip-code level, most in need of assistance. The indexes are created by an algorithm.

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Beth's Blog: How Nonprofits Can Use Social Media

JANUARY 24, 2007

I've been reflecting a lot on my RSS reading habits lately and how I organize (or don't) my RSS feeds in the reader. Right now, I organize into sub-folders by topics I'm following. I came across a post by Kevin that describes a newly launched feature in the google reader that gives you some statistics about your RSS reading habits.

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Beth's Blog: How Nonprofits Can Use Social Media

APRIL 20, 2017

They also interviewed a former Google product manager, Tristan Harris , about how tech companies are intentionally creating a large scale epidemic of behavioral addiction to our mobile phones and apps. However, I can’t imagine that it is good. Thrive also has a terrific section about how to unplug , packed with practical advice.).

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Beth's Blog: How Nonprofits Can Use Social Media

APRIL 29, 2008

In Google Analytics I'm closing looking at referrals. I did a comparison of time on-site with top referrals and Twitter referrals stay longer than Google. " Beth Dunn is using TwitterLocal with local artists -- a way to listen to a specific group of people who might be served by her organization's programs.

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Beth's Blog: How Nonprofits Can Use Social Media

OCTOBER 3, 2007

Wordpress or some other CMS might be better suited for a collaborative website project, or Google Apps or Zoho for simple collaboration. In addition to specific software, there were some general tips and considerations discussed: Wikis are good for creating a knowledge base or encyclopedia.

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Beth's Blog: How Nonprofits Can Use Social Media

MAY 27, 2005

Because it relates to blogging and because part of my extended family is from the Philippines (as well as Cambodia) here goes: By way of Global s Online , a Google Bombing campaign to change the online image of women from the Philippines and take back the keyboards flipina and Philippines. Add the image to the post. Technorati Tag: nptech.

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Beth's Blog: How Nonprofits Can Use Social Media

MARCH 19, 2009

As someone who spent half her career working for and with arts organizations this news makes me sad: A report yesterday from the USAToday that quotes Bob Lynch , the President of Americans for the Arts estimating that 10,000 arts organizations will close this year, 10% of the total number.

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Beth's Blog: How Nonprofits Can Use Social Media

SEPTEMBER 3, 2008

For the WeAreMedia tactical module on Listening we need a few nuggets, anecdotes, or stories in a few sentences about how your nonprofit has used a listening tool (technorati, google alerts, or RSS readers, or summize/tweetscan to listen). Your organization and social media goal/strategy? What happened? I'll make one up for you now.

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Beth's Blog: How Nonprofits Can Use Social Media

FEBRUARY 5, 2009

Listening Listening is knowing what is being said online about your organization and your field. It becomes part of your organization's culture. It can be hard to retool an organization's culture to do listening as a daily part of the work flow, particularly if it isn't valued or there are concerns about negatives.

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Beth's Blog: How Nonprofits Can Use Social Media

FEBRUARY 28, 2018

” This is the burnout from too many emails, meetings, and collaborative tech tools that limits our organization’s ability to get stuff done. If your organization has not spent the time to map out work flow norms related to the tools, it can result in a lot of stress, misunderstanding, and a big loss of productivity.

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Beth's Blog: How Nonprofits Can Use Social Media

DECEMBER 20, 2013

As the event organizer, we allocated a few thousand dollars to paid promotion of posts on Twitter, Facebook, Google and YouTube. Our Shared Google Documents. We used a shared Google Drive document to co-create and share tweets, Facebook posts, hashtags, bit.ly Google Drive works really well and is easy to share.

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Beth's Blog: How Nonprofits Can Use Social Media

MAY 18, 2007

As you know, I'm working on a screencast about Google Analytics and have been collecting real life nonprofit examples. I got one response from Larry Velez who works with a company named Sinu While he isn't using Google Analytics, he shared an analytics screen capture and a story about traffic referrals. We just laughed at this one.

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Beth's Blog: How Nonprofits Can Use Social Media

FEBRUARY 15, 2017

I reached to fellow NTEN board member, Jason Shim , who works for Pathways to Education in Canada, who shared what their organization does to create community and well being in their nonprofit. His organization combines healthy eating with communal meals. “As It is pretty simple. They have a communal meal together.

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Beth's Blog: How Nonprofits Can Use Social Media

OCTOBER 30, 2013

OE grants help nonprofits strengthen their leadership, organizations, and networks. They can, for example, provide executive directors with leadership training, organizations with skills and tools to develop strategic plans, and networks with training on the latest technologies to scale their work across the globe. Then we walked.

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Beth's Blog: How Nonprofits Can Use Social Media

JANUARY 24, 2009

What is your organization's return on insight from listening? Most were using simple Google searches using the name of their school. Source: Center for Marketing Research Social Media and College Admissions: The First Longitudinal Study Conducted By: Eric Mattson, Nora Ganim Barnes, Ph.D. Please leave me a comment with your story.

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Beth's Blog: How Nonprofits Can Use Social Media

MAY 7, 2013

The camp was organized by Thai Fund Foundation in partnership with Opendream , , Thai Netizen Network , Frontier Foundation and Tactical Technology Collective. ” Unfortunately, I could make it to Thailand, so I presented and lead a discussion remotely using Google Hangouts from California.

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Beth's Blog: How Nonprofits Can Use Social Media

DECEMBER 3, 2008

It's basically Techmeme or Google News for Twitter, but for all popular links shared in a given day. Twitt(url)y. is a service for tracking popular URLs people are sharing on Twitter as a way to identify trends, topics, and new and interesting tools and services.

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Beth's Blog: How Nonprofits Can Use Social Media

MAY 1, 2013

It is the result of a collaborative data and data visualization project undertaken by the Nature Conservancy scientists, working with governments, scientists and conservation organizations around the world. They are displayed here using new data visualization tool called Google Fusion Tables technology.

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