Candid

MAY 18, 2023

With billions of Google searches happening every day, nonprofits around the world use the Google Ad Grant program to connect with people looking to learn more about their cause. To help people digitally reach and engage their organization’s supporters, Google can provide a (free) helping hand.

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Byte Technology

AUGUST 19, 2021

You might have heard that using Google Analytics can give you many essential insights you desire. By using Google Tag Manager (GTM), tagging your website, and using Google Analytics, you will collect plenty of helpful information to understand what your customers are seeking on your website. . This is true. Containers.

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M+R

APRIL 16, 2024

Hey data friends, it’s our favorite time of the year, the birds are singing, the flowers are blooming, you can sip your iced coffee outside and read Benchmarks ! You may remember crunch time last year on July 1, 2023 when GA4 officially replaced UA, and UA stopped processing hits for standard UA properties.

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Nonprofit Tech for Good

MARCH 22, 2020

By keeping all the board materials on a Google Drive (or another cloud storage service), these documents – whether they are bylaws, budgets, minutes, agendas – will make it easier for board members to keep track of documents, and not risk losing them when a board member’s computer crashes, or someone unexpectedly resigns.

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Qgiv

MARCH 29, 2023

Google Ad Grants for nonprofits can be a powerful FREE solution for any eligible charitable organization, but proper management is key to maximizing the opportunity. Since 2011, Give Back Nation’s Google Certified Ad Grant Manager team has helped over 5,400 nonprofits manage their Ad Grants. What is the Google Ad Grants Program?

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The Fundraising Authority

MAY 8, 2021

It’s no secret that Google Ad Grants is a fantastic resource for nonprofits. In this guide, you’ll find everything you need to know about the Google Ad Grant Program, including eligibility requirements, the application process, and benefits. It helps your marketing budget go far without a digital advertising background.

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Media Cause

JULY 20, 2022

These are just a few of the questions that will help paint a picture for us paid search professionals here at Media Cause who want to help support your nonprofit with Google Ad Grants. What is Google Ad Grants? What’s Next? Digital marketing can only be as good as the product it advertises.

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Media Cause

OCTOBER 25, 2023

In early September 2023, Google announced that they would replace the Google Analytics 4 (GA4) Configuration Tag with a new Google Tag. The tag is one of the many changes that Google has made this year—the biggest being the launch of Google Analytics 4 in July 2023. What Is a ‘Google Tag?’

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Allegiance Group

FEBRUARY 27, 2024

Thankfully, Google Analytics makes it easy. This is the secret weapon that will help you meet your strategic plans in 2024. You’ve likely heard that Google has released its new version, Google Analytics 4 (GA4). You’ll be pulling in rich data in no time! What Is Google Analytics 4? What pages did they visit?

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Media Cause

NOVEMBER 29, 2023

Setting Up Google Tag Manager with Cvent For many nonprofits, events are a key part of their donor strategy. Setting up tracking using Google Tag Manager can be very challenging, but the Media Cause Marketing Technology team has conducted research and found a way to add Google Tag Manager to your event pages.

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Nonprofit Tech for Good

DECEMBER 9, 2023

3) Use and monitor Google Analytics. Google Analytics is an essential website analytics tool for nonprofits. Google Analytics is free to use and its most recent upgrade is named GA4. Search engine optimization (SEO) can be an expensive and time-consuming because it requires on-going maintenance. We are here to help.

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Bloomerang

SEPTEMBER 21, 2023

With this in mind, we’re excited to announce the next evolution of Bloomerang Payments – the integration of Google Pay and Apple Pay. Offline Donations: Nonprofits can manually add offline donations processed through digital wallet platforms, including Apple Pay, Google Pay, PayPal, and Venmo.

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Nonprofit Tech for Good

JUNE 29, 2014

Google+ Pages have a vast tool set and Google’s quest to integrate Google+ into their most popular products, such as Search, Gmail, YouTube, Local, and Wallet, is paying off as active monthly users continue to grow. That said, Google+ is low on the priority lists of most nonprofits. Reserve your Google+ Page URL.

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Bloomerang

MARCH 21, 2023

Do you have the time or resources to find out what people are saying? That’s where Google Alerts come into play. That’s where Google Alerts come into play. What is a Google Alert? A Google Alert is an update that shares information about a specific keyword. Why should my nonprofit create a Google Alert?

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Get Fully Funded

AUGUST 25, 2023

One of the best nonprofit tools out there is the Google Ad Grant. That conveys it’s making an impact and is worth the invested time, energy, and money you’ve put into it. That conveys it’s making an impact and is worth the invested time, energy, and money you’ve put into it. What Impacts the ROI of Google Ads for Nonprofits?

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Beth's Blog: How Nonprofits Can Use Social Media

MAY 9, 2018

Note from Beth: George Weiner from Whole Whale wrote this insightful piece about the Google Ad Grant program. Help I Just Lost My Google Ad Grant – Guest Post by George Weiner. The title of this article is becoming more frequently used by the roughly 35,000 nonprofit recipients of the popular Google Ad Grant.

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Nonprofits Source

JANUARY 26, 2023

Applying for the Google Ad Grant can help you reach new heights with your digital marketing. Whether you want to boost donations, promote your services to beneficiaries, or share educational content about your cause on Google Search, the Google Ad Grant can help you get there. How do Google Grants work?

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Nonprofits Source

JANUARY 23, 2023

Through the Google Ad Grants program , nonprofits everywhere can leverage pay-per-click (PPC) marketing for free. Google gives eligible nonprofits $10,000 monthly to spend on its paid advertising platform. We recommend you reach out to their team for all your Google Grants needs! How do I manage Google Grants?

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Grant Google Management Guide 52

Qgiv

MARCH 31, 2021

Beeline helps align your mission and fundraising through marketing that serves. It’s not news that the Google Ad Grants program provides $10,000 per month of free advertising for nonprofits. For many organizations, Ad Grants feels like a poor investment of their time. What can success with Google Ad Grants look like?

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Whole Whale

NOVEMBER 29, 2021

Not the Google Ad Grant : Google’s grant for qualifying nonprofits give $10,000 in free in-kind advertising on Google Ads (formerly known as Google AdWords). And, unlike most grants, Google grants also have a very simple application process. Meet the Google Ad Grant eligibility requirements.

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DNL OmniMedia

NOVEMBER 22, 2022

Nonprofits who have a Google Ad Grants account or a paid Google Ad account often appreciate the web traffic they receive from their Google Ads. ” What Determines the Performance of Your Google Ads Results? ” What Determines the Performance of Your Google Ads Results?

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The MatrixFiles

JANUARY 2, 2024

So many of us resolve to exercise more, be kinder, spend more time with family, and so on. For example, if one of your goals is to make your organization’s join process better, your action plan might have these steps: Look at Google Analytics to see what kind of traffic the join page gets and where people abandon. And so and so forth.

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TechImpact

JULY 30, 2014

Image courtesy of Google User Content. Google Analytics, where would I be without you?”. How about how much time was spent on a specific page. What more can you learn from Google Analytics? By understanding where they come in, and where they drop off, will help you plan ways to keep them on the site, longer.

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Whole Whale

APRIL 6, 2022

Starting July 1st, 2023 all Universal Google Analytics accounts will stop pulling in new data from your website. Legacy data in Universal Google Analytics Accounts will be available until the end of 2022 – at least 6 months based on recent announcements ( Universal Analytics will be going away ). Google Analytics 4 came out 2.5

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Candid

APRIL 13, 2021

Google has emerged as one of the most influential and powerful organizations of our time. Starting out as one of many search engines, Google has since branched out into software, mobile devices, and other technology ventures. . Eligible charitable organizations apply to Google to receive $10,000 a month to use on Google Ads.

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Media Cause

NOVEMBER 5, 2021

Like it or not, the switchover to Google Analytics 4 is coming (at some point – Google is keeping the official date a mystery to themselves as well as the rest of us mere mortals). As we’ve previously recommended, the time to prepare for the switchover is right now. The out of the box events tracked include: Scroll rate.

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Nonprofit Tech for Good

JULY 25, 2011

Currently Google+ is only available to invited individuals. Brand pages are expected to be launched some time this fall. Finally, Google+ Entity Profiles will launch after the release of Social Media for Social Good: A How-To Guide for Nonprofits , so please consider this blog post a supplement to the book. e-Newsletter.

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Nonprofit Tech for Good

JANUARY 8, 2012

UPDATED 1/8/12: Thanks to the launch of Google+ Pages for brands, Google+ traffic hit an all time high in December 2011 and it’s likely that the trend will continue in 2012. If your nonprofit has yet to get on Google+, now would be a very good time to start. e-Newsletter.

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Bloomerang

FEBRUARY 1, 2023

Fundraising apps are helpful tools that drive your nonprofit’s fundraising campaigns by empowering you to pull in more donations, and there are hundreds to choose from. This helps you monitor your progress with various campaigns, your donor retention rate, and other metrics that are important to your fundraising success.

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Qgiv

JANUARY 25, 2023

Luckily, nonprofit organizations can track website activity to make those essential changes by viewing user data through the use of Google Analytics 4. This blog post will discuss what Google Analytics 4 is, why nonprofits should use Google Analytics 4, and how to get started with Google Analytics 4.

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Greater Giving

FEBRUARY 13, 2023

Another invaluable engagement tactic is to leverage the Google Ad Grant. In this post, we’ll provide you with a quick overview of what the Google Ad Grant is and give you three ways you can boost your Ads approach to get the most mileage possible out of this opportunity. Let’s begin! Meet minimum ad structure requirements.

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Whole Whale

JANUARY 26, 2022

So here is a 7 step road map to get started: Find and study the data Google Analytics for web traffic Email database CRM Donor database Other program/services data Course: Understanding Google Analytics. Hint: SEO will be the best value over time followed by the Google Ad Grant. Are intake webforms working?

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Media Cause

SEPTEMBER 1, 2022

As of August 25th, 2022, Google rolled out a new search engine optimization update called the helpful content update , which may take up to two weeks to fully roll out. This will help users find more “high-quality content.” . What is a Google Update? How Will The Helpful Content Update Impact Nonprofits?

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Whole Whale

JULY 15, 2020

This article might save your Google Analytics developer a ton of time. If you have an email or customer list that engage with your site it can be frustrating to try to figure out how to connect those data with the Google Analytics User Id. The Problem. Which is why we created GetLighthouse.io. The Solution. GetLighthouse.io.

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Amy Sample Ward

JUNE 30, 2011

Google+ , the latest iteration on social networking from Google, is here. With all of that as a grain of salt to this post, I want to share a few reflections focused on security and control – the items touted ahead of launch as the elements positioning Google+ on the other side of Facebook.

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Nonprofit Tech for Good

FEBRUARY 26, 2012

Also, since the Google+ Pages launched after the release of Social Media for Social Good: A How-To Guide for Nonprofits , please consider this blog post a supplement to the book. Finally, I will be offering a Google+ and Google Products Webinar for Nonprofits on February 28, 2012. Now, onto setting up your personal profile.

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EveryAction

JANUARY 25, 2023

Having a strong brand helps your organization set itself apart from every other nonprofit out there, lends credibility, and builds trust with your audience. Google Ad Grants free advertising for nonprofits We can’t shout out Google Ad Grants enough. Applying for a Google Ad Grant is easy. Here’s how to do it: 1.

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