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6 Generations of Giving: Who Gives the Most and How They Prefer to Give

Nonprofit Tech for Good

When we look at the giving landscape in North America, the preferences and motivations for giving vary across different generations. It’s reasonable to focus on older donors, specifically members of the Silent Generation and Baby Boomers because together they account for almost 70% of total dollars given in the United States.*

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How Nonprofits Can Leverage Organic Social Media to Increase Fundraising

Nonprofit Tech for Good

In order to win back trust and stay top-of-mind, nonprofits must focus on establishing emotional connections with their audience through consistent, high-quality content. Collaborate with partners and influencers. People trust people over logos. Promote donation options, but don’t overdo asks.

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Practical, Actionable SEO Tips for Nonprofits

Nonprofit Tech for Good

But when you’re lean on resources and human power, just producing blog posts and updating your website feels like a miracle, never mind SEO or a content strategy. Or, you can optimize existing content you have with your keywords in mind. However, without taking that crucial SEO step, you are kind of shouting into the void.

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4 surprising revenue boosters for your association

Nimble AMS

It’s important to have revenue-generating tools and approaches in place to keep your association strong. . No matter the reason, it’s important to have revenue-generating tools and approaches in place to help your association stay strong. . And keep in mind that consumers expect personalized engagement these days. Learn more.

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How Can Nonprofits Attract the Next Generation of Donors?

ASU Lodestar Center

The act of charitable giving is here to stay, but the nature of giving is constantly evolving with generations. Although every donor is different, research has been conducted to determine commonalities among generational giving. So, how can nonprofits lock in this next generation of donors?

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4 Tips for Managing Massive Nonprofit Fundraising Events

Nonprofit Tech for Good

Focusing on experience leads to higher survey scores, more supporters inviting a friend or sharing on social media, greater reach, larger results, and most importantly, more impact generated. Team up with local tv, radio, and print media partners, popular blogs, and social media influencers that reach and represent your target audiences.

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How to Get Millennials to Support Your Cause

The Modern Nonprofit

Now is the time to ask: how can your nonprofit engage the millennial generation? Numbering roughly 80 million, they’re part of the largest generation in U.S. With that in mind, it’s time to start thinking about your millennial engagement strategy. Get to know the millennial generation… They are digital natives.

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