Monday, March 25, 2013

Mobile Fundraising Research Paper 2013

Mobile Fundraising Research Paper 2013: We examined the fundraising success of 83,866 participants in a variety of fundraising campaigns to help answer this question.

What we discovered:

15% of traffic to fundraising and donation pages comes from mobile devices like smartphones and tablets.

23% of participants in peer-driven events and campaigns choose to use mobile technology to help them fundraise for good causes.

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