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How to Run Facebook Fundraising Ads: 5 Simple Steps

Nonprofit Tech for Good

Digital fundraising professionals face a significant new challenge when it comes to fundraising on Facebook. How do you get your appeals in front of your Facebook audience despite the significant decline in organic reach and the resulting reduction in engagement caused by changes to the News Feed algorithm?

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Greater Washington Give to the Max Day Training Event

Beth's Blog: How Nonprofits Can Use Social Media

I used this an opportunity to reflect on my experience as a free agent over the years and while the tools have changed, the principles effectively using social media to fundraising for a cause have not. And while the small nonprofit, The Sharing Foundation , benefited from the prize money, there were also other benefits.

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Hello, Washington Post: Dolllars Per Facebook Donor Is Not the Right Metric for Success

Beth's Blog: How Nonprofits Can Use Social Media

This morning the Washington Post published an article titled " To Nonprofits Seeking Cash, Facebook App Isn't So Green: Though Popular, 'Causes' Ineffective for Fundraising." Proclaiming that fundraising using Facebook Causes was a failure based on a calculation of dollars per donor. .

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We've Built The Tools You Need for 2018

Everyaction

Throughout 2017, our team introduced some of the most cutting-edge tools to help empower nonprofits to not only reach, but exceed their goals. Psst, most of these tools are exclusive to EveryAction so you won’t find them anywhere else! With our tools you can tap into that influence. Check it out >> SUMMER.

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Washington Post Piece on Facebook Causes Prompts More Dissing and Some Brilliant Reflections

Beth's Blog: How Nonprofits Can Use Social Media

There is more analysis and reaction to the Washington Post piece two days ago that trashed the Facebook Causes application and caused quite a lot of commentary and reactions from those of us work with nonprofits. Tags: facebook. Photo by Matt Callow. Its a slow process, but progress is definitely being made.

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Tips and Tools for Integrating Social Media Into Your Nonprofit Event Marketing Plan

Beth's Blog: How Nonprofits Can Use Social Media

Here’s a summary of tips, tools, examples, and resources for getting the most of our your nonprofit event with social media. (Here’s a curated link list used to create this post). John Haydon also notes that EventBrite can be integrated into your Facebook Brand Page. The first step is to get organized.

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In Case of Emergency, Update Your Facebook Status

Beth's Blog: How Nonprofits Can Use Social Media

In January, after the Haiti Earthquake struck, if you were participating on social networks, you couldn’t help but notice the many, many Tweets and Facebook status messages about the Haiti Earthquake. He will, of course, share his insights about the tool for this purpose. Hope you will too.

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