TechImpact
JUNE 5, 2014
Defining an entire generation of Americans, and altering the way nonprofits and corporations view marketing, social media’s role in contemporary society and is only going to continue expanding. Because it is such a new and innovative marketing platform, nonprofits and corporations are just beginning to harness its full potential.
TechImpact
OCTOBER 2, 2014
Nonprofits over the last decade have further shifted their marketing efforts to the online medium. But, a lot of nonprofits have had a difficult optimizing their content marketing efforts, and struggled to see the benefits. YouTube has the highest engagement rate, and the lowest bounce rate. Email marketing ROI is around 4,300%.
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TechImpact
JUNE 11, 2014
Between your nonprofit’s website, Twitter, Facebook, LinkedIn, Youtube channel, Instagram account, and whatever else your nonprofit uses to advertise online, it can be hard to keep up. Connecting with the general public on a humanistic level can be the easiest or the most difficult thing for your nonprofit to do.
TechImpact
MARCH 20, 2014
To many nonprofits (especially smaller nonprofits) social media was once viewed as a burden. However, once social media established itself as a full fledged phenomenon nonprofits quickly jumped on the bandwagon. The road block many smaller nonprofits often run into is that last one. Image courtesy of CopyEditing.com.
TechImpact
JUNE 10, 2014
Social media, mobile technology, and fundraising are unequivocally attached at the hip in contemporary nonprofit marketing. Their combined capacity to connect donors to nonprofits worthy of help is shaping an all new way fundraising. Facebook refers 29.4% a nonprofit raises $17. nonprofits on average.
TechImpact
FEBRUARY 18, 2014
Nonprofit Marketing Guide uncovers 50% of nonprofit communicators label social media as a “very important” communication tool. online adults are now Facebook users. users spend 114 billion minutes a month on Facebook. 9clouds unveils 70% of YouTube traffic comes from outside of the U.S.
TechImpact
MARCH 10, 2014
Nonprofits are facing a bevy of problems they never faced 10 years ago because of the internet and search engines. Aside from search engine optimizing your website and blog, your social media profiles are important to ensuring your nonprofit has enough assets, or webpages, to fill the first page, of Google, Yahoo!, Knowledge is power.
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