Connection Cafe

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The Ins and Outs of Facebook Fundraising: A Complete Guide

Connection Cafe

Facebook fundraising can get a bad reputation, especially when organizations fail to see the opportunities to engage and retain a new generation of supporters. However, Facebook fundraising is much more than a helpful boost to your organization’s online donations. When it comes to Facebook Fundraising, we wrote the ultimate guide !

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Should Nonprofits Focus on Email or Facebook?

Connection Cafe

A question I have often heard: should nonprofits focus on email or Facebook? An email sent to 100,000 people can easily spark tens or hundreds of times more messages to Congress than the same appeal sent via a Facebook page with 100,000 followers. . Facebook Strengths: . Facebook Weaknesses: . Cluttered inboxes.

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Are Nonprofits Now “Stuck” With Facebook?

Connection Cafe

Perhaps you saw last month’s news that Facebook posts are now reaching just 6% of fans ? An Ogilvy & Mather analysis of 100+ brand pages found the organic reach of Facebook posts has declined 49% since October. Facebook admitted an impending drop-off in organic reach last December.

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4 Ways to Use Facebook to Engage Millennials in Your Cause

Connection Cafe

Every day, Millennials like me are turning to social media on their mobile devices, tablets, and desktops for information on the latest tools, news, resources, gadgets and opportunities to make our lives easier and better. As a nonprofit that wants to be relevant in the community, I recommend at least one to two posts per day.

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Who Really Sees You on Facebook?

Connection Cafe

Are you a small nonprofit trying to make the most of social media? If you’re responsible for your nonprofit’s social media, you probably know about how many Facebook fans you have. In our 2017 M+R Benchmarks study , we found that on average, a nonprofit will reach just 8% of its fans with a post that isn’t promoted. .

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24 Nonprofit Resources for your Mid-Year Check In: A Smart Fundraiser’s Summer Reading Checklist

Connection Cafe

I hope these resources fill you with inspiration and gusto to go out and create your own amazing content! 24 Nonprofit Resources for the Smart Fundraiser: Sector Insight: Giving USA : If you didn’t know Giving USA was out I’m going to assume you’ve been on vacation and have avoided all websites and social media.

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20 Resources for Your Year End Giving Campaign

Connection Cafe

It’s no secret that the end of the year presents a wealth of opportunity for nonprofit organizations. It can be overwhelming to even think about such an extensive project, but these resources are meant to arm you with the inspiration and insight necessary to create an effective end-of-year campaign.