TechImpact

MARCH 11, 2014

With over 57% of American adults using the social networking site, and a staggering 73% of young adults between the ages 12-17, Facebook is leading all other the social networking platforms in a bevy of categories. 36% of Facebook users dislike people sharing too much information. But these are all statistics you’ve heard before.

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TechImpact

JUNE 1, 2013

According to a recent post from Miratel, it’s important for nonprofits and other organizations to think about what will make content successful before posting it online. Facebook remains the … Continued The post Get The Most Out Of Your Nonprofit’s Facebook Account appeared first on Tech Impact.

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TechImpact

AUGUST 30, 2013

Some of the most current and meaningful stats about nonprofits and the digital realm, from sources such as Nonprofit Tech For Good , Waggener Edstrom , TechSoup , and the Artez Interactive. 59% of people donate after becoming a follower of a nonprofit’s social network. Nonprofits saw a 264% growth in Twitter followers in 2012.

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TechImpact

JUNE 5, 2014

Defining an entire generation of Americans, and altering the way nonprofits and corporations view marketing, social media’s role in contemporary society and is only going to continue expanding. Because it is such a new and innovative marketing platform, nonprofits and corporations are just beginning to harness its full potential.

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TechImpact

MAY 20, 2014

They’re precious validation that your nonprofit’s presence on Twitter is not only being well received, but it is reverberating through the annals of the highly trafficked social network. Nonprofits have been utilizing Twitter since its inception. Here are the 5 Twitter posts your nonprofit should never even peep, let alone tweet.

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TechImpact

OCTOBER 11, 2013

In 2013, nonprofits looked forward to integrating communication channels to increase effectiveness, but are hesitant to try something new. In fact, more than half of the nonprofits surveyed write informal strategy plans for themselves, without approval from their superiors and board. by juliareich. by juliareich.

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TechImpact

DECEMBER 8, 2014

Your nonprofit stay active all year long on social media. Constantly keeping your followers up to date on Facebook, engaging with donors, and other nonprofits on Twitter. Maybe you’re even posting beautiful pictures on an Instagram account you started to highlight the visuals of your nonprofit’s impact.

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TechImpact

JUNE 18, 2014

You’ve had blogs yelling at you for years, urging you to take advantage of social media to help promote your nonprofit. Yes, it’s true your nonprofit should have some form of a social component, it certainly does not need all of them. I should promote my nonprofit M-F only. Image courtesy of River Rock Films. What’s not to love?

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TechImpact

AUGUST 4, 2014

It’s not the time when you submitted the tweet, blog post, or Facebook share. Twitter, and to a lesser extent Facebook, is often times unpredictable; but you can increase your chances for success by implementing a few best practices, and creating consistency with your posting technique. Tool long, or too confusing.

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TechImpact

MARCH 20, 2014

To many nonprofits (especially smaller nonprofits) social media was once viewed as a burden. However, once social media established itself as a full fledged phenomenon nonprofits quickly jumped on the bandwagon. The road block many smaller nonprofits often run into is that last one. Image courtesy of CopyEditing.com.

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TechImpact

JANUARY 28, 2014

Social media is a comparatively very young frontier in the nonprofit sector which features surprises around every twist and turn. Because of this, it is important to keep up with the latest trends to make sure your nonprofit does not fall tragically behind. We keep track of this dynamic landscape so you can focus on your nonprofit.

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TechImpact

JULY 30, 2014

Or have you ever wondered how many visitors arrive to your site from Twitter vs Facebook. This informs you on who is advocating for your nonprofit on other websites, and can give you good fodder for your social media outlets to think them for their support. Want to know how many people landed on your website this month? No problem.

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TechImpact

JUNE 19, 2014

But getting started with any performance measurement initiative can be difficult and overwhelming for some nonprofits, especially smaller organizations that do not boast the raw man-power of other more established nonprofits. Here are the 3 steps your nonprofit needs to get started measuring and reporting on meaningful data today.

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TechImpact

MAY 20, 2013

But according to a recent report from Nonprofit Tech 2.0, nonprofits may start seeing … Continued The post Google Aiding Nonprofits’ Online Visibility appeared first on Tech Impact. Blog Social Tech facebook google nonprofit technology social media for nonprofit'

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TechImpact

JANUARY 27, 2014

It is impossible to ignore the importance of technology in today’s competitive nonprofit fundraising climate. Every dollar is tightly contested by other nonprofits whose missions are often equally as noble as your own. No one wakes up in the morning and says, “I need to make sure I give to a charity or nonprofit today.”

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TechImpact

AUGUST 26, 2014

Marketers from the nonprofit sector and the for-profit sector alike are attempting to harness the power of social media to connect with these audiences. And what’s this I hear about teens leaving Facebook for other social networks, is this true? General Our Impact Tech nonprofit npTech social media technology'

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TechImpact

JULY 28, 2014

The more ways your nonprofit is generating leads when fundraising, the better. Reaching out to constituents through multiple networks, and using these powerful social platforms in a targeted way can help take your nonprofit’s fundraising efforts to the next level. The answer is an emphatic yes. Follow more.

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TechImpact

JUNE 11, 2014

Between your nonprofit’s website, Twitter, Facebook, LinkedIn, Youtube channel, Instagram account, and whatever else your nonprofit uses to advertise online, it can be hard to keep up. Connecting with the general public on a humanistic level can be the easiest or the most difficult thing for your nonprofit to do.

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TechImpact

MARCH 5, 2014

In a previous post , we talked about why your nonprofit had to start actively engaging in content marketing. We said it was important, it would boost traffic to your nonprofit’s website, and it even had the potential to increase revenue potential. Image courtesy of Success Online. ?In Write about business strategy. Interaction.

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TechImpact

MAY 8, 2014

Nonprofits have been told since Facebook’s rise to prominence that they need to be investing in a social media marketing / fundraising campaigns. Many nonprofits thinking the path to success would be intuitively obvious hit road blocks, speed bumps and struggle to see a return on their investment. Too many social media channels.

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TechImpact

JANUARY 16, 2014

The one demographic that is increasingly difficult for nonprofits to reach is the nation’s youth. As social media becomes more important to every nonprofit’s marketing plan, targeting youth through the traditional social media feeds is becoming obsolete. How has your nonprofit utilized, or planning to utilize, Instagram and Vine?

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TechImpact

JUNE 18, 2014

Chances are good that without volunteers, your nonprofit does not function. As a result, nonprofits and volunteers alike are turning to the internet to find, and fill, volunteer opportunities. Through this interface your nonprofit is engaging with the community influencers who have the best chance to engage a large audience.

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TechImpact

OCTOBER 1, 2013

Donors, volunteers, partners, and sponsors are considered the “life blood” of nonprofit organizations and foundations. Therefore each individual relationship, interaction, and correspondence with these supporters is vital to a nonprofit’s overall sustainability. ” Identify individuals and organizations.

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TechImpact

OCTOBER 2, 2014

Nonprofits over the last decade have further shifted their marketing efforts to the online medium. But, a lot of nonprofits have had a difficult optimizing their content marketing efforts, and struggled to see the benefits. Facebook drives more referrals than any other platform. Email marketing ROI is around 4,300%. Wait, what?

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TechImpact

APRIL 28, 2014

The truth is, there are certain things your nonprofit can do to increase your chances of getting noticed, and getting more people out to your event. Step 2: Create a Facebook event. With over 1 billion users on Twitter and Facebook, you need to target a demographic to influence to start your campaign. Before the event.

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TechImpact

NOVEMBER 12, 2014

Are they just empty buzzwords, or actual tools that can help your nonprofit raise money online? Here are 5 ways that you can use stories to raise money for your nonprofit on social media. No Kid Hungry takes photos of their volunteers in action and posts them on Facebook. Image from TrickleUp’s Facebook.

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TechImpact

NOVEMBER 11, 2013

If you integrate your nonprofit’s Twitter account to your constituent relationship management system (CRM), you could create and track the campaign while building a list of potential supporters. Start a Facebook Community Page. Facebook Community Pages are great for your next cause or project. Grow your network.

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TechImpact

JUNE 10, 2014

Social media, mobile technology, and fundraising are unequivocally attached at the hip in contemporary nonprofit marketing. Their combined capacity to connect donors to nonprofits worthy of help is shaping an all new way fundraising. Facebook refers 29.4% a nonprofit raises $17. nonprofits on average.

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TechImpact

OCTOBER 13, 2014

In past blogs we’ve talked seemingly ad nausea about how technology, donation forms, and social media can support a nonprofit’s fundraising efforts. Social media in particular is where nonprofits are turning to get their mission talked about, with the ultimate goal of driving more donations to that mission. Engagement is crucial.

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TechImpact

NOVEMBER 14, 2014

In your nonprofit’s content marketing efforts, do you prioritize your Google+ page? Almost every nonprofit I’ve spoken with says their Twitter and Facebook account are their points of emphasis on the social media marketing front. Google+’s active user base pales in comparison to Twitter and Facebook. Why is that?

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TechImpact

FEBRUARY 18, 2014

Nonprofit Marketing Guide uncovers 50% of nonprofit communicators label social media as a “very important” communication tool. online adults are now Facebook users. users spend 114 billion minutes a month on Facebook. Business Insider reveals that 68% of Instagram’s users are women. In 2013, Pew discovered 71% of U.S.

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TechImpact

MAY 6, 2014

One of the biggest buzz words in the nonprofit sector has been mobile marketing. Morgan Stanley, 2012) 44% of Facebook’s 900 million users access Facebook on their phone. These people are also twice as active on Facebook than others. Facebook, 2012) Mobile marketing will account for 15.2%

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TechImpact

AUGUST 14, 2014

We’ve discussed what they are , how they can help your nonprofit, and how to effectively implement your new software to get it up and running faster and more efficiently. what exactly is a CRM, and how can it help my nonprofit? Facebook and Salesforce might just start looking more similar than not. Image courtesy of WiseGeek.

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TechImpact

SEPTEMBER 11, 2014

As a result, nonprofits across the board are shifting their advertising and community outreach efforts through online mediums almost exclusively. million people age 55 and over engaged in social networking with nearly 19 million of those people using Facebook (comScore). 72% of adults 55-63 and even 47% age 73+ shop online (Forrester).

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TechImpact

MARCH 10, 2014

Nonprofits are facing a bevy of problems they never faced 10 years ago because of the internet and search engines. Aside from search engine optimizing your website and blog, your social media profiles are important to ensuring your nonprofit has enough assets, or webpages, to fill the first page, of Google, Yahoo!, Knowledge is power.

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TechImpact

MARCH 25, 2014

Nonprofits know it’s a good idea to track their analytic, but its the next step they often have trouble with, knowing what to look for in those numbers and how to make sense of them. This could be from an article written about your nonprofit, from your social media accounts, or any other site. Image courtesy of Info Trust LLC.

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TechImpact

JANUARY 26, 2015

Nonprofits of all kinds are using it to disseminate information about their cause and help marginalized groups that need more awareness get the attention of the masses. LGBT organizations, for example, are using channels like Facebook, Twitter […].

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