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10 Twitter Best Practices for Nonprofits

Nonprofit Tech for Good

Please sign up for Nonprofit Tech for Good’s email newsletter to be alerted of new posts. Twitter is not for every nonprofit. It’s a social network that requires a lot of time and content, but more importantly, a social media manager who enjoys being active on Twitter and understands Twitter’s extensive toolset.

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How Nonprofits Can Grow Their Following on Social Media

Nonprofit Tech for Good

However, there’s no disputing that the power of social media for nonprofits has diminished significantly in recent years and the question is: Why make a concerted effort to send your website visitors to Facebook, Instagram, or Twitter when once they follow you on any of those sites, they are unlikely to see any of your posts and tweets anyway?

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Three Nonprofit e-Newsletters to Subscribe To and Learn From

Nonprofit Tech for Good

My e-newsletter is by far the driving force behind Nonprofit Tech 2.0. Those 27,000+ subscribers produce more return on investment (ROI) in terms of bringing in new clients and webinar attendees than my 600,000+ Twitter followers and 40,000+ Facebook fans combined. Human Rights Watch e-Newsletter :: Subscribe.

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Five Ways Nonprofits Can Use Social Media to Build Their e-Newsletter List

Nonprofit Tech for Good

People are often surprised when I say that if given the choice, I would choose 10,000 e-Newsletter subscribers over 10,000 Followers on Twitter, 10,000 Fans on Facebook, or 10,000 Friends on Foursquare… combined. When I started blogging 18 months ago my e-newsletter list was 3,000 and to that point had been built over 3.5

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Eight Common Mistakes Nonprofits Make When They First Join Twitter

Nonprofit Tech for Good

@NonprofitOrgs only follows nonprofit organizations, nonprofit staff, nonprofit service providers, and activists on Twitter. Many of these folks are new to Twitter and thus I get to see the Twitter debut of many nonprofits and there are eight very common mistakes that newbies make that unknowingly diminish their Twitter ROI from day one.

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[DATA] 14 Must-Know Stats About How Nonprofits Use Social Media

Nonprofit Tech for Good

To receive future updates about the Global NGO Technology Survey data, please sign up for Nonprofit Tech for Good’s email newsletter. Of those that use social media: 97% use Facebook Pages – up from 84% in 2019. 60% use Twitter – up from 46% in 2019. 17%: Twitter. 41%: “Donate” button featured on their Facebook Page.

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Five Ways to Grow Your Nonprofit’s Facebook Fan Base

Nonprofit Tech for Good

A Few Words of Caution: Small to medium-sized nonprofits should take Facebook case studies and best practices based on the success of large nationally and internationally well-known nonprofits (with huge email lists and multiple communications and development staff) with a heavy dose of skepticism.

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