Byte Technology

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Video Rules: Tips for Creating “Distributed” Content that Gets Attention

Byte Technology

And, according to Bridget Colling, director of content strategy for nonprofit strategist See3, today it’s all about “reaching people where they are, instead of expecting them to come to you.” directly from a social media site. directly from a social media site.

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Time Well Spent: How Much Effort a Non-Profit Should Devote to Social Media Fundraising

Byte Technology

Thankfully, the book Mobile for Good: A How-To Fundraising Guide for Nonprofits breaks down, in clear and concise terms, just how much time an organization should devote to building and managing a social media campaign. Facebook is an almost must-have for today’s non-profits.

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Your Best Face Forward: How to Avoid the Most Common Non-Profit Website Mistakes

Byte Technology

So always include links to your various channels–Facebook, Twitter etc.—that Likewise consider having an e-newsletter available for those who want to subscribe, and make the sign-up process for it easy to complete. . • Whether you’re a fan or not, social media is here to stay. that allow you and your supporters to stay in touch.

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Purchase Power: Translating Buying Behaviors into Potential Donor Dollars

Byte Technology

According to Nathan Hand—a professional fundraiser and nonprofit blogger—and the research team at ExactTarget, there are distinct ways non-profit groups can single out those communication channels that result in the most donations from different ages, and it lies in examining how the different groups shop and spend. •

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