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Social Media Strategy Is Everywhere in the Organization and More Cute Dog Theory Evidence from the Indianapolis Museum of Art

Beth's Blog: How Nonprofits Can Use Social Media

The Indianapolis Museum of Art has done an amazing job of integrating a social media strategy into its communications strategy. Whether it is managing their Facebook presence or encouraging conversation on their blog with art lovers, their social media strategy is a team effort. What makes them a success?

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More Cute Dog Theory Evidence: Meet Teddy, Brooklyn Museum Staffer Shelley Bernstein's Dog

Beth's Blog: How Nonprofits Can Use Social Media

IMA Staffer Facebook Profile. While hunting through Facebook for examples, I connected with the Rob Stein from Indianapolis Art Museum - another arts organization using social media effectively. He has dogbook on his profile featuring his yellow lab, Tana. The community will guide you if you listen.

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Arts 2.0: Examples of Arts Organizations Social Media Strategies

Beth's Blog: How Nonprofits Can Use Social Media

So, thought I'd take an opportunity to query my network via Twitter and Facebook and see what's new. I was particularly interested in examples using blogs, Twitter, Flickr, Youtube, and Facebook. o is Transparency - and the best example of that is what the Indianapolis Art Museum has done with its pubic metrics on its web site.

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National Study Reveals: Digital and Social Media Are Delivering Results for Arts Organizations

Beth's Blog: How Nonprofits Can Use Social Media

As Robert Stein, Deputy Director for Research, Technology, and Engagement at the Indianapolis Museum of Art told us, “Museums have tended to use [websites] as extensions of marketing.” Its managing director issued an appeal on Facebook to save the company and raised $150,000 in two weeks from over 1,000 people all over the U.S.

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Does Your Museum Need its Own Social Network? Case Study and Discussion

Museum 2.0

Most social networking sites give each user a unique user profile, along with a personal "home base" where you can always find your content, your contacts, and your interests. Some of the most popular are LinkedIn (a professional network), Facebook (social and professional), and MySpace (anything goes).

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Interview with Brooklyn Museum's Shelley Bernstein

Museum 2.0

They even created a Facebook application. They would comment on the photos we'd taken and add notes with links to their own profiles. MySpace is, but Facebook isn’t. We get so much spam on MySpace, whereas on Flickr and Facebook and the blog we never get spam. The facebook thing was very organic. Us on Facebook.

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Creating Your Organization's Social Media Strategy Map

Beth's Blog: How Nonprofits Can Use Social Media

For instance, if you are considering a Facebook profile, before you set up an organizational presence - spend some time searching to see if and if anyone has set up a Fan Page or Group to talk about your organization or issue area. Does anyone staff know how to manage the Facebook Fan Page left behind? Tactics and Tools.