Connection Cafe

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The Ins and Outs of Facebook Fundraising: A Complete Guide

Connection Cafe

Facebook fundraising can get a bad reputation, especially when organizations fail to see the opportunities to engage and retain a new generation of supporters. However, Facebook fundraising is much more than a helpful boost to your organization’s online donations. Overview of Facebook Fundraising.

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Facebook Live For Nonprofits: How Live Streaming Helped One Org Raise Almost $100K

Connection Cafe

There’s a lot of talk about the ways nonprofits can use Facebook to raise money — live streaming fundraising events, breaking news, impact stories, and more, directly from their Facebook Page. Facebook’s live streaming platform is empowering nonprofits to quickly engage supporters around the causes that matter most to them.

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Should Nonprofits Focus on Email or Facebook?

Connection Cafe

A question I have often heard: should nonprofits focus on email or Facebook? An email sent to 100,000 people can easily spark tens or hundreds of times more messages to Congress than the same appeal sent via a Facebook page with 100,000 followers. . Facebook Strengths: . Facebook Weaknesses: . Peer-to-peer potential.

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Who Really Sees You on Facebook?

Connection Cafe

M+R wants to help you! If you’re responsible for your nonprofit’s social media, you probably know about how many Facebook fans you have. So most of the people who follow you don’t see your Facebook posts, and about half the people who do see your posts don’t follow you on Facebook. Enter the Earned Reach Average, or ERA.

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4 Ways to Use Facebook to Engage Millennials in Your Cause

Connection Cafe

When looking for the best platform with multi-level engagement, I find that Facebook still has the advantage over other social platforms. Here are some observations from one Gen Why-er on how to strengthen Millennial volunteer engagement and funding through Facebook: Have an active presence. And that’s what people connect with.

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Facebook Radically Changed the News Feed – Here’s What Your Nonprofit Needs to Know

Connection Cafe

In a Facebook post dated January 11th, Mark Zuckerberg shared a completely new direction for the News Feed to make sure the “time we all spend on Facebook is time well spent.”. Facebook will continue to use the amount of reactions, comment, and shares to rank posts in News Feed. Why did Facebook make this change?

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Did Facebook Just Change the Game for P2P Fundraising (Again)?

Connection Cafe

And then in 2006, Facebook happened. For the first time in more than three decades, the growth of Facebook and other social tools made it possible to significantly widen the network for organizations who engaged in P2P fundraising. The rise of online fundraising tools did not significantly alter the potential donor audience.

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