Connection Cafe

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New Year, New Format for In-Person Peer-to-Peer Events (With Examples!)

Connection Cafe

If your organizations is still working to develop and transparently communicate solid plans for this spring’s event offerings, these examples should give you some inspiration. Social distancing, masking, cleaning, and other protocols are in place for the health and safety of riders and instructors. Cooper, M.D.,

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How Fundraisers Can Use a Social Norms Approach to Increase Giving

Connection Cafe

Many fundraisers can attest to the power of social norms. In both anecdotes and previous research, we can see a clear link between social norms — behaviors that are common, valued and accepted by others — and charitable giving. The link between social norms and charitable giving is strong. .

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How Data Intelligence is Accelerating Innovation for Social Good

Connection Cafe

I am often asked what I see as the biggest potential game-changers in tech —particularly as it relates to social good. Mobile, social, the cloud and analytics continue to emerge as key themes, but analytics is emerging as the true game changer—catalyzed by advances in open architecture. Let me unpack what I mean by “open architecture.”

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Optimizing Student Prospecting Efforts with Social Listening and Influencers

Connection Cafe

Social media can play many important roles in your student prospecting efforts— from knowing what prospective students care about to recruitment to enrollment. Learn why social listening is important and how to find and use the influencers among prospective and existing students, alumni, and parents. Find Your Influencers.

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Social Media for Stewardship

Connection Cafe

Everyone is talking about social media these days. Many common questions come my way: How can I get my social media program off the ground? How can I integrate social media marketing efforts with other channels? How can I use social media to raise money? How can I engage my constituents through social media?

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How World Wildlife Fund Used Segmentation to Activate Social Influencers for Their Cause

Connection Cafe

These days, individuals receive a LOT of email and see a LOT of posts on their social media feeds. While WWF’s climate change work is ongoing and touches many policy areas, this blog post shares specific examples from a three-week campaign window in 2015. WWF harnessed social media to elevate the issue. First, some background.

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Digital Life Hacks: Savvy Social Media

Connection Cafe

billion active social media users? As usage numbers continue to grow across all age groups, it is safe to say that social media has become an essential element of digital marketing. Focus on the social channels that work with your brand. When it comes to social, you can’t do it all. Get specific with social advertising.