Seth Godin on Innovation, Failure and Why Non-profits Should Stop Operating like Businesses
NetWits
DECEMBER 28, 2010
Seth Godin has some firm beliefs and thoughtful insights when it comes to how non-profits can (and should) change the world. Back in January of 2008 he told us (the non-profit sector) that we should be looking to use the internet in new and innovative ways to build community and engage our supporters because direct mail, although still a huge revenue source, was beginning to show signs of fatigue.
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