On Tuesday, I had the opportunity to do a Webinar called " Social Media for Trainers: A Bag of Tricks " over at the Engage 365 Online Community site.  I blogged about the content last week.  I had sooo much fun creating and delivering it.  And, in looking over the evaluations and reviews , I think the participants did too.   How: 6 Tools and Tips. MORE >>

Nonprofits: Time to Get Mobile - Online Fundraising, Advocacy, and Social Media - frogloop: "83% of adults have cell phones or smartphones. 35% of users have accessed the Internet via their phone, according to a December 2009 report by Pew Research Center’s Internet & American Life Project. MORE >>

Nancy Schwartz, president of Nancy Schwartz & Company and blogger at Getting Attention , has just finished analyzing data from a nonprofit marketing survey of more than 900 nonprofit leaders, revealing that they are doing a poor job connecting with their audience and community.  We don’t move our base to action.”. So they fall flat.”. MORE >>

For three years, I've been using a "hierarchy of participation" diagram to talk about the ways that cultural institutions and platforms can scaffold social experiences among users. I've finally completed a redesign of the five stages of social participation, as shown above. You don't start by designing "for the crowd." Consider a cocktail party. MORE >>

Less than two hours ago, Chase Community Giving made the much anticipated announcement of the lucky winner of $1 million dollars and five finalists each receiving $100,000 on its contest Fan Page. This contest was the culmination of a two-part "vote for me" cause marketing strategy that started in November and has been rife with controversy.  MORE >>