The Importance of Heat Mapping for Truly Effective Website Design
Byte Technology
JUNE 30, 2015
For the past several years Google Analytics has been the go-to tool for parsing a website’s effectiveness for visitors. With a few clicks a designer or administrator can see numbers of hits and click-throughs, time spent on specific pages, which pages and elements are being ignored and much more. Whereas Analytics still holds immense value to determine what is working and what is not, the truly savvy website developer and owner couples it with heat mapping, complex graphic displays that show wha
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